Tag Archives: book forums

Has No One Told You This?




There are lots of possibilities to let everyone know about your book, without even incurring any costs.  Browsing through our more than 1,500 blog posts, you will find an abundance of book marketing tips!  

However, most important is, to have a solid amount of friends and followers on Goodreads, Twitter, Google+ and Facebook  – at least 2,000 on every Social Media site, and a long list of opt-in email addresses to send out invitations for your book launch or any other news-worthy events – or for your readers to download single chapters or short stories as a teaser.

Check out the genres that are popular and announce your books on these book reader’s blogs and websites:

Google writes:  “Once you send Google your titles (or upload them as PDF files), we’ll add them to our index for free. By matching the content in your books with user searches, Google Books connects your books with the users who are most interested in buying them. Each Google Books result will display the book’s title and author, a short excerpt containing the highlighted search terms, and other public data about the book.”

Get as Many Book Reviews as Possible:
Finding reviewers is so much easier if you are well-established in Goodreads communities and other writer / book forums. Start a book giveaway on Goodreads at least a month before your book will be printed (create “dummies” with the help of a digital copy/print company or through “espresso book machines”. When giving out these early copies, try to solicit as many reviews as possible. Use the best reviews for blurbs on your final book cover.

If you have an Amazon account, you could visit the Amazon Kindle forum, where Kindle users share their experiences with the Kindle reader, and also talk about books available for the Kindle. Many authors also post about their new books and join the conversations. When you introduce yourself, consider telling folks there about your book.  Be polite and conversational in tone, and be sure to provide direct hyperlinks to your book page.

Benefits of Content Marketing
Why asking for (media) reviews, when you could get both: book promotion and at the same time (often) being paid?  I know, it is a new concept to many writers, but when you think about it – it makes really sense: why use your time and effort to chase reviewers, when you can use your energy to leverage your books content and your research content – to create articles that you can pitch to both, print and online newspapers and magazines?  And as an added benefit: You get valuable back-links to your website/blog or book sales page!

Make use of your assets!
The three main assets you have as an author:

  • your writing skills
  • the content you already wrote
  • the research you have done for your book(s)


Again: Start Early!
If you’re waiting until the book is finished to start marketing, you’re already behind the curve. As an author, you should devote a portion of every day to get your name out there and to build relationships with prospective readers, partners and friends.  And with relationships I don’t mean advertising your book (tweeting: buy my book, buy my book, buy ….) this is not relationship-building!

All books live or die, based on word of mouth!
If you try to build your network after you release your book, you’ll face a more difficult challenge. If you build a large social network BEFORE you release your book, your marketing efforts will be much more successful.

Help is on the Way:
If you have a full-time job and / or other commitments and not at least an hour per day left to build your platform and network with potential readers, let us do a good part of your book PR, and at the same time we will coach you over the phone and teach you how book marketing can be done on a very low budget – all for less than two dollars / day.  Read more about this valuable and extensive package we offer to authors.



If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 159 for 3 months. Learn more about this individual book marketing help:
Or visit to advertise your new book, specials or KDP Select Free Days.

Please check out all previous posts of this blog (there are more than 900 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing 111Publishing @ Google+



Hyper Smash



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Where Readers and Writers Meet


It is fun and at the same time a smart and inexpensive way to market your books and interact with your readers. 

Give your books even more exposure and participate in as many forums as you can find.  Not to spam them with your book titles, mind you, but to participate in discussions, to learn from others and eventually to mention your books in an unobtrusive way or offer it for discussions.  You can ask readers of their opinion on all things relating to your book: the cover image, the plots, book layout… whatever interests you and want to get feedback from readers.  Not to mention of encouraging them to write book reviews.

Learn about a variety of both books and reader’s perspectives; get 24 hour access and ease of communication.  And yes, give your book suggestions.

Don’t forget to have your email signature and your website link and if possible an image of your book title in each of your posts, so potential readers and customers can find you easily.

Here are some of the most popular places were readers and authors meet:



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Posted by on December 4, 2011 in Marketing, Social Networks


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