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Category Archives: Book Distribution

Tips for Worldwide Book Distribution

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ebook-distribution
Aggregators handle distribution, sales, accepting payments, and are managing your account with the online retailers. Avoid those distributors, who take a 10 or even 15% commission (on top of the retailers margin)  for every book sold. Not everyone has a Kindle, many folks are die-hard Apple iBook fans or using a Nook, or order from Kobo. Why forego these sales?

Good to know: there are alternatives to aggregators who don’t reduce your revenues – no matter how many books you sell. Read the whole article on our new blog here:
http://www.savvybookwriters.com/how-to-distribute-your-ebook-worldwide/

Don’t forget to sign up there, to get the blog posts directly.

 

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Posted by on November 21, 2014 in Book Distribution

 

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7 Tips to Follow Your PRINT Book Sales

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Amazon gives authors detailed information on Author Central how you can follow your print book sales – or if you can receive any information at all about the sales of your paperback or hardcover book. Not easy to follow up your actual print book sales numbers.

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1. When Will You Get Sales Numbers:
Should you be a lucky bestseller author, you can follow your numbers hourly: The Amazon Bestsellers Rank History graph is updated every hour in Author Central and on your books’ detail pages on Amazon.com.
Each Friday, 12:00am Pacific Time/ 3am Eastern Time, new sales numbers for print books by Nielsen BookScan data appear.

–  Sales by Geography BookScan divides the continental US into geographic areas, known as Designated Market Areas (DMAs), by       ZIP codes
–  Sales by Week

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2. Will You Receive Sales Numbers?
Amazon’s sales tab lets you see how your print books were selling in the U.S. A. during the last 4 weeks. Your PRINT book sales figures are provided by Nielsen BookScan and include ca. 3/4 of the retail print book sales in the U.S., including – most – of Amazon print sales.

Sales Numbers DO NOT INCLUDE for example:

– Books published through CreateSpace
– All Sales to Libraries
– Purchases by wholesalers
– Sales of used books
– Fulfillment by Amazon (FBA) sales
– Pre-orders—orders for a book before the book is released

And Amazon warns: “If a disproportionate number of your books are sold by stores that do not report to Nielsen, your sales information may underestimate your total sales. If your book is registered with Ingram (largest whole sale company), you will see sales info. If your book is Print-on-Demand, (such as CreateSpace, LS Spark, Lulu or BookBaby) your publishing company may not report ISBNs to Ingram and you may not see any sales information.”

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3. Amazon Explains How They Get the Numbers
Author Central obtains sales data from Nielsen BookScan. To be reported, a book’s seller must participate in Nielsen BookScan and the book must appear in BookScan’s bibliography. This bibliography is generated from a number of third party sources including the Ingram Book Company. CreateSpace books may be eligible for the Bookstores & Online Retailers outlet of the “Expanded Distribution Channel”, which includes enrolment with the Ingram Book Company. Contact CreateSpace to learn more about the “Expanded Distribution Channel”.
Nielsen “estimates” they report “approximately” 75% of print book sales in the US retail market, depending on which retailers participate in Nielsen (pretty costly!). Additionally, different reporting time periods result in different reports data between Author Central and your publisher or distributor.

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4. How to Use the Sales Info Tab
The Sales Info tab in Author Central helps you identify sales TRENDS. The information shown on this tab is provided by Nielsen BookScan, and is not meant to replace reports you receive from your publisher. If you have more than one book in your bibliography, the Sales Info tab defaults to an All Books view, which displays the total number of copies of your entire bibliography sold. To see copies sold for an individual book, click the orange triangle next to the All Books heading and select an individual book. BookScan “Highlights” tell you how many copies sold in the most recent week. Sales by Geography and Sales by Week tell you how many copies sold in the time period selected.

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5. Amazon Bestseller Rank History
Amazon: “Our Bestsellers Rank History page shows the bestseller rank summary of all your books. Selecting an individual book shows a chart of your book’s Amazon Bestsellers Rank over time. Sales ranks are updated every hour of every day around-the-clock. Bestsellers Rank does not include sales from any of our International websites”. Only the US Bestsellers are displayed. Bestsellers Rank shows how well books in the catalog are selling – relative to other books in the catalog.

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6. Foreign Sales Data
Currently, Author Central provides Nielsen BookScan sales data about their U.S. sales only, to you, the Author Central member .

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7. Kindle Books NOT Included in BookScan
Members of the Kindle Direct Publishing program have access to reporting data, which is updated weekly. You can view your sales reports there.

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Is Your Book Successful Selling?
There are more ways to measure if you are right on track to Bestsellerdom – worldwide – using Aaron Shepard’s Sales Rank Express.  Here are even more numbers about book sales and author earnings in general – also not about your own book: The 7K ReportThe other question is “How much money do I earn with my book”? Read this humorous article by Patrick Wensink on Salon.com.

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,100 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

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How to Get Your Book into Stores

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Books a Million

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Getting your self-published book into stores is one of the toughest nuts to crack when it comes to author- publishing, compared to how easy it is to get your print book into Amazon, Barnes&Noble or Apple. And then there are discounts, returns and commissions… not to speak of waiting times till your invoice is paid. Book distributors & wholesalers will take care of all this – for a price.
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POD print and distribution
For small amounts of print books, say less than 2,000 books, an author is better off to have it “printed on demand”, done by CreateSpace or by LightningSource, who are also the distributors. The printing might be higher priced, but you can decide on discounts and there will not be any returns from book stores for unsold books, which can be costly. POD produces only after receiving orders.
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Distributors
Let’s assume your book sells like hot cakes and you would like to have it distributed to book stores. So, how to find a book distributor? And should you go with a big, national or a smaller distributor?
An advantage to small distributors (often specialized in certain genres) is that they often know their bookstores better than larger distributors. The orders tend to be smaller but more realistic. Returns with larger distributors to bookstore chains can be very high: 30% returns is expected, but it can be as high as 70%.
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Partner With a Medium-sized Publisher
Another option is to make an arrangement with a medium-size publisher who already has a distribution deal and a sales team. For a percentage of the sale, they could include your book in their catalog, which goes out with the sales reps to book stores across the country, and their sales team will present your book. Some publishers may want all the attention for their own titles, but some may like the idea: there’s no printing cost for them, for instance. Their catalogs are produced 5-6 months in advance.
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Booksellers are Reluctant to Stock POD
Most booksellers will generally not stock Print-on-Demand books because they can’t return the book if it doesn’t sell and the percentage they get is lower. Printing one book at a time is more expensive per book (usually twice as expensive) than publishing a few thousand. That’s why many self-published authors can’t get their books into the large chains. It’s all about non-returnability. Bookstores only order the blockbuster titles they know they can sell. Books-a-Million, one of the book store chains, for example states it does not allow POD books into it’s stores at all.

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Many large US Book Distributors won’t take you on before you have at least five to ten books in print.
 They might also want you to have a sales team who will present your books to booksellers, to show that you are willing to move those books. They also prefer a contract for a certain number of years. Another issue with full service distribution is that they take a minimum of 20% commission, but it will often be closer to 30% if you’re a small publisher. Check them out before signing with any book distributor. Talk to their customers (both publishers and bookstores) to verify they would be a recommendable company for you to work with.
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Selection of Book Distributors in the U.S.A.

Small Press United

Publishers Group West

Partner Publishers Group

National Book Network

Legato Publishers Group

Independent Publishers Group

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Be Aware of these Book Industry Distribution Arrangements

  • Discounts: Bookstores get ($8 when a $20 book sells) or in percent, a 40% discount from the distributor, big box stores often get 45%.
  • Returns: Bookstores can return books back for credit against future orders, on average, about 30% of their initial sales might be returned. Paperbacks are not “stripped” so they can be shipped out again when another bookstore orders them. However, distributors may charge for warehousing of returns.
  • Commission: Sales reps work on commission and only gets paid when books “sell through” (sold to the consumer). The distribution company also works on commission, which is one of the reasons they are so picky about taking on non-validated clients: if the books don’t sell through, they lose the money they have spent storing and shipping the books, their commission is usually 25-30% ($5-6 on a $20 book).

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Direct Sales via Your Website
There is an even more lucrative way to sell your print book and distribute it: through your own website. You keep 100% of your revenue, and you know exactly who bought your books. Valuable data that you can use for promotion of your next book releases. The only “work” you have, is to stuff envelopes and ship your books once or twice a week – or more if you sell a lot. Setting up a PayPal account and an ordering form on your website is pretty easy. Direct selling means that you can make almost three times the amount per book than you can make, compared to a sale through traditional bookstore distributors.
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Book Fairs
Comb the Internet and regional newspapers for Book Fairs. Rent a booth or share one with other writers and have fun to meet readers in person, sign your books, maybe even meet library buyers and book store owners – and keep 100% revenue. Authors could even band together and exhibit at national and international book fairs, such as New York, Edinburgh, Leipzig, Bologna or Frankfurt. If ten or more authors for example share the cost for exhibition, travel and accommodation, it seems to be visible.
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Consignment at Bookstores
Some local independent bookstores will take books on consignment. A 60% to you, 40% to them split might seem a bit unfair to the uninitiated, but it’s the standard in the book trade. If sales are really good, some bookstores will offer to buy your book or you offer it to them which saves on paperwork and hassle. In this case you might offer them 50% discount.
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e-Book Distribution through Kobo
Kobo has partnered with the American, as well as and British Booksellers Association. 3,000 book stores, including 1,000 independents, in the UK and Ireland will carry Kobo’s e-readers in the future and sell e-books directly to Kobo users.  Participating stores will receive a commission of every sale.
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Fazit:
Small publishers and author-publishers with at least 3 books might be better off with LightningSource / Ingram and CreateSpace combined – until their book sale numbers are into the several thousands – also due to the print on demand possibilities that both companies offer.

Lightning Source connects you with the world’s largest distribution channel of book wholesalers and retailers. In addition to distributing books through their parent company Ingram Books, they print to order, which means, your book is printed and ready for shipment in 12 hours or less. With over 30,000 wholesalers, retailers and booksellers in over 100 countries your titles will gain the maximum exposure.

Lightning Source / Ingram work  with over 28,000 publishers of all sizes around the world. They deliver digital, print, wholesale and distribution services through a single source, and makes it easy for you to reach more customers in more places.

CreateSpace has slightly lower print on demand fees and set up fees per book, but it doesn’t get you into Ingram worldwide distribution. They offer something, called the Expanded Distribution Channel: “the “potential” to distribute your book to a larger audience through more outlets including: retailers, bookstores, libraries, academic institutions, wholesalers, and distributors.” Well “potential” which means actually nothing! If a bookstore is really willing to order a single book because a customers wants it, they will deliver…
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Whole Sale and Book Distribution in USA

  • BCH Fulfillment & Distribution – BCH is also a vendor for Ingram, Baker & Taylor, Amazon and Barnes and Noble. BCH offers 24/7 telephone order taking, an on-line catalog, representation at major trade shows, and more.
  • Atlas Books – Distributes online, via wholesalers, and commissioned sales reps. AtlasBooks is the distribution and marketing arm of the BookMasters Group which represents small to mid-size publishers.
  • Midpoint Trade Books – works with small and medium size publishers. No catalogs, so they can take on new titles any time of the year.
  • National Book Network – Distributes for 85 publishers, they offer Print on Demand, starting at 20 books
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Book Whole Sale / Distribution in Canada:

  • North 49 – trade book wholesaler with an inventory of over 3000 bestselling books from more than 500 publishers from Canada, UK and USA
  • Librarybound – a wholesaler delivers Canadian books to libraries (fulfillment orders only, no warehousing)
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More resources:

Distributors and Wholesalers, compiled by IBPA, Independent Book Publishers Association
https://www.ibpa-online.org/resources/distributor-wholesalers/#.UWlwW7VO-So

Create Space Vs Lightning Source
http://write2publish.blogspot.ca/2011/02/why-create-space-is-better-than.html

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How dealing with Lightning Source exactly works can be learned “by the book”, actually two books, written by Aaron Shepard: “Aiming at Amazon” and “POD for Profit: More on the NEW Business of Self Publishing”.

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,070 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

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Less than Minimum Wage for Authors?

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Are you thinking about approaching an agent or publisher for your next book? Do you know what clauses publishing contracts usually contain? How do you read a publishing contract? What your income will be – compared to author-publishing? This blog post and the following two will help you to “take the con out of the work con-tract”.

Wikipedia explains: “A publishing contract is a legal contract between a publisher and a writer or author, to publish written material by the writer or author. This may involve a single written work, or a series of works.” And as with every legal contract, authors are faring better when consulting a lawyer that is specialized in publishing contracts – BEFORE – they sign it.  

 

Savvy Writers & e-Books online

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Justicia Justicia

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Traditional Publishing Contracts – Part One of a Series

You might remember an article How Harlequin Publishing Deceives Their Authors from last summer in this blog, about the planned class action suit against the publisher. Today I stumbled about a sequel of J.A. Konrath’s blog: Harlekin Fail, Part 2, where he explains the contract practices of the trade publishers in general, and how they deceive their authors. From today on we will look more closely into these practices.
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When offered the opportunity to publish traditionally, about two-thirds of self-published authors are interested. The supposed prestige of a traditional publisher, the wide distribution a publisher can generate and help with marketing, are the reasons, cited in surveys.
However the perception of traditional publishing is often not up to date in public, as the way of book marketing (and the whole traditional publishing business) has totally…

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15 More Online Retailers to Sell Your Book

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Authors: you can sell your books, e-books and audio-books not only through Amazon, but as well on Barnes&Noble, Apple and Kobo websites, to have your “eggs in more than one basket”.  And don’t forget the potentially huge potential market for hardcover books, selling them to libraries all over the country!

However, there are way more online retailers for e-books and books than just Apple, Kobo or Barnes & Noble. Oh, yes, and even Google sells e-books, but they pay authors and publishers a lousy royalty. I don’t know anyone, selling books through Google.
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Just to mention a few more online book retailers:

www.Scribd.com
www.booksonboard.com/
www.ebooks.com
www.ebook-store-review.toptenreviews.com
www.ebookmall.com
www.indiebound.org
www.powells.com/ebooks/
www.kobobooks.com/eBooks
www.rbooks.co.uk/ebook.aspx
www.whsmith.co.uk/eBooks.aspx
www.waterstones.com/waterstonesweb/browse/ebooks/4294964587/

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And here are two more lists of online book stores with even more sales possibilities:
http://www.infoagepub.com/iap-ebook-retailers.html
http://www.the-ebook-reader.com/ebooks.html

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Put Your Eggs Not Only in One Basket
If you don’t want to upload your book yourself, get help from this aggregator for one yearly fee and reap 100% of your books revenue:  eBookPartnership.com.  Aggregators will handle distribution, sales, accepting payments, and are managing your account with the online retailers.  Avoid aggregators who take a 10 or even 15% commission for every book sold.
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Read also about the experience of an author, detailed with all his sales numbers, costs associated and comparison of revenue on several online retailer sites from Amazon, Apple and Kobo to sales on his own website: 
http://andrewhy.de/amazons-markup-of-digital-delivery-to-indie-authors-is-129000/

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars
Or visit http://www.e-book-pr.com/book-promo/  to advertise your new book, specials, your KDP Select Free Days or the new Kindle Countdown Deals.

Please check out all previous posts of this blog (there are more than 1,015 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

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Bookstores to Sell Kindle and Amazon Books???

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My first thought was: A joke!  But no, Amazon offers bookstores to sell Kindle e-Readers and to participate in e-book sales – copying Kobo’s entry into the Indie book store market. Amazon calls it: “The Best of Both Worlds: Now your customers don’t have to choose between e-books and their favorite book store.” Jeremy Greenfield, wrote: “Today, Amazon has offered an olive branch in the form of a business opportunity to indie booksellers.”  Read his story at Forbes.com.
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Alter-Buecherladen

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Harsh Words Came from BusinessInsider.com
“Amazon Has A Plan To Get Indie Bookstores To Kill Themselves” – which they explained: “Once a customer is on the Kindle platform, odds are they’re going to buy fewer physical books, thus killing the Indie bookstore. In essence, Amazon is telling these companies to on-board customers to a digital platform that will destroy their business. We suppose 10% of revenue is better than nothing, but this seems like a suicide mission for any bookstore that signs up.”
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TechCrunch.com writes: “Amazon has not been seen as a fast friend of the brick-and-mortar bookstore business….” and Tim Carmody, writer at Kottke.org mused: “I have often wondered if an independent bookstore could sell their usual selection of paper books but also sell Kindle books to those who wanted them.”  And my own first reaction was: Most bookstores refused to carry author-published books – and now authors come into bookstores through the “back door” thanks to Amazon?
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Amazon’s Press Release

“Independent Bookstores Can Now Sell Kindles and Earn 10% from Future Kindle Books Sold
Amazon Source makes it easy for independent bookstores and small retailers to earn additional revenue by selling Kindles.

Booksellers can receive 10% of the price of Kindle books purchased from the devices they sell. The first order is worry-free for retailers—Amazon will buy back the inventory for up to six months after the first order, no questions and no penalties.

SEATTLE–(BUSINESS WIRE)–Nov. 6, 2013– (NASDAQ:AMZN)—Amazon.com today introduced Amazon Source, a new program that enables independent bookstores and other retailers to sell Kindle devices and accessories, and earn money while doing so. In addition to a discount on purchasing Kindles and Kindle accessories for resale, retailers will have the option of receiving 10% of every Kindle book purchased on Kindle devices sold by the bookstore for the first two years after a customer buys a device. Learn more at http://source.amazon.com.”

What are YOUR thoughts on this?

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If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 159 for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars
Or visit http://www.international-ebooks.com/book-promo to advertise your new book, specials or KDP Select Free Days.

Please check out all previous posts of this blog (there are more than 900 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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Survival Guide for Small Print Publishers

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Books are always very popular gifts for Christmas, birthdays and other occasions. Imagine: someone in Australia saw your print book on Amazon or read about it on Twitter or Google+ and would like to order it, but doesn’t want to pay high shipping fees. To get new readers and buyers of your book in other countries, it is almost essential to have it printed on demand and distributed worldwide – and also to be present in catalogs for library purchases.
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Would You Like to Have Your Paperback Sold Worldwide?
Author-publishers with at least three books might be better off with LightningSource / Ingram and
CreateSpace combined – until their book sale numbers are into the several thousands – also due to the
print-on-demand possibilities that both companies offer. So, if you are an author with three or more books, read on:
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LightningSource
connects you with the world’s largest distribution channel of book wholesalers and retailers. In addition to distributing books through their parent company Ingram Books, they print to order, which means, your
book is printed and ready for shipment in 12 hours or less. With over 30,000 wholesalers, retailers and
booksellers in over 100 countries your titles will gain the maximum exposure.
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LightningSource / Ingram
work with over 28,000 publishers of all sizes around the world. They deliver digital, print, wholesale and distribution services through a single source, and makes it easy for you to reach more customers in
more places.
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CreateSpace
has slightly lower print-on-demand fees and set up fees per book, but it doesn’t get you into the Ingram
worldwide distribution. They offer something, called the Expanded Distribution Channel: “the potential to distribute your book to a larger audience through more outlets including: retailers, bookstores, libraries, academic institutions, wholesalers, and distributors.” Well “potential” which means actually nothing! If a bookstore is really willing to order a single book from them, they will deliver, but they don’t offer it actively to all bookstores.
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Don’t Let You Discourage
Recently some self-publishing authors were taken aback when LightningSource recommended them to use the new IngramSpark distribution program.  Aaron Shepard wrote on October 3, 2013 in his blog:
“Reports have it that Lighting Source is turning away potential clients—self publishers and other small
publishers. They’re being told to sign up for IngramSpark instead. You know IngramSpark—the service
that insists on a 55% wholesale discount for bookstores and can’t (or will not) send you a physical
proof.”

“Fortunately, I have learned it’s all a bluff!  Yes, Lightning will tell you that you’re really better suited to IngramSpark and should sign up there instead. But all you need to do is come back and say you don’t want IngramSpark, you want Lightning Source. That’s the magic key that lets you in. The gate is not actually locked, they just want you to think it is.  Maybe no one at Ingram understands that, if you limit new publishers to a 55% discount, they might just as well stick with CreateSpace EDC at 60%. The 5% difference simply is not enough to justify bothering with a publishing service with different technical requirements.”
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Read the whole story by Aaron Shepard, THE print publishing guru at
www.newselfpublishing.com/blog/#IngramSpark3. He wrote two books, every author should read: Aiming at Amazon and POD for Profit

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More information about LightningSource, Ingram and CreateSpace book distribution:
CreateSpace, LightningSource – or Both?  A guest blog by author Linda Austin.  And How Do You Distribute Your Print Book? at SavvyBookWriters.com

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If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 159 for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars
Or visit http://www.e-Book-PR.com/book-promo to advertise your new book, specials or KDP Select Free Days.

Please check out all previous posts of this blog (there are almost 900 of them : ) – if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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