Some books are sold in the millions of copies and others never make it out of the “mid-list” category or do not even reach that level. Readers and authors alike tend to think that a good story is all it takes to become a well known bestseller author.
No matter if you are an author with lots of friends – or if you are friend to an author, the following list will help you to find out how Amazon’s algorithm decides the popularity of books, its ranking and visibility. Amazon, the world’s biggest book seller, paper and e-books alike, can give a great book a big boost to “be discovered”. These little features take only a few seconds, but can make a big difference:
Reviews
Write at least a review on Amazon, even if the book already has lots of reviews already. As more reviews as better for the author and as more potential buyers can see the popularity of the work. Make a copy of your review and send it to all the other online book sellers as well! Before you can post a review, you are required to have an Amazon.com account that you have used for at least one purchase of a physical or digital item. Free digital downloads don’t qualify. You don’t need to have purchased the product you are reviewing.
.
“Like” Button
Give the book a “Like” in clicking on the icon. This takes less than a second, but it may play into Amazon’s algorithms.
“Listmania” List
Make a List-Mania list and add your favorite authors’ books to it. This creates another avenue for new readers to find books. It’s better to create lists around similar types of books than a too eclectic list, and consider to title it appropriately so folks will be more inclined to check it out. Submit a brief instruction to your friends/family “How to create a Listmania list”, can be found on Amazon.
Highlights
Another item in Amazon’s algorithm list for book popularity: If you have a Kindle, highlight some wise or fun quotations from the book and share them publicly. If enough people share their highlights, they’ll show up in your e-book.
Amazon displays “Popular Highlights” by combining the highlights of all Kindle customers and identifying the passages with the most highlights. The resulting Popular Highlights help readers focus on passages that are meaningful to the greatest number of people. Popular Highlights are marked with a gray dashed underline. The number of people who have highlighted the text appears at the beginning of the marked text.
.
Reviews, Tags, Highlights, “Listmania Listing”, “Like Button” all help to boost up books in Amazons popularity list. Take two books with identical sales numbers: the one which has been promoted with these features is much higher in the ranks and will definitely sell better in the future.
.
.
.
.
With a Little Help From Your Friends…Part 2
Reviews, Tags, Highlights, “Listmania Listing”, “Like Button” all help to boost up books in Amazons popularity list. Take two books with identical sales numbers: the one which has been promoted with these features is much higher in the ranks and will definitely sell better in the future. But your friends can do more, just ask them:
.
Book Extras
Book Extras are community edited database which includes series information, character descriptions, important places, memorable quotes and more. The content is added, edited and maintained by both, Amazon customers and the Shelfari.com community. Shelfari is a community-powered encyclopedia for book lovers. Create a virtual bookshelf, discover new books, connect with friends and learn more about your favorite books – all for free.
Use Social Media
If you are involved with Twitter, Google+, Pinterest or Facebook, you can mention your favorite authors when they release new books. If they blog, you can follow their site (through Google Reader or other RSS readers) and share the link when they post something that may be interesting for others. On Twitter, you can “follow” and re-tweet their links now and then. If you like to be social about books, you can join sites such as Goodreads, Shelfari, or LibraryThing. You can help your favorite authors by posting reviews and talking about their books on those sites.
Promoting on Your Blog
Do you ever talk about books or what you’re reading on your blog? You might consider reviewing your favorite authors on your site (you could even make a few dollars if you sign up as an Amazon affiliate). You can also add an “author blog roll” list in your menu with links to their sites.
Good old-fashioned word of mouth
Tell every one of your friends and family about your favorite author and his/her books, or mention it in your emails with a link to their site or to Amazon.
Help with “blurbs”
These days, most authors have websites and contact forms so you can get in touch. If you enjoyed their work, consider sending them a short note to let them know. It does not only make their day, but it can help them sell more books, if you allow them to use your words in their “praise” section.
A little promotional help now and then is greatly appreciated. And if you are a writer yourself, let your readers, friends and family know how they can support you on your book seller’s websites, copy and paste this list and send it to them or send them a link.
Part of this list are Lindsay Buroker’s ideas.
.
.
.
Hyper Smash
Share this: sendtokindle
Like this:
Posted by ebooksinternational on March 29, 2012 in Blogging, Book Reviews, comment on posts, join the conversation, Marketing
Tags: “Like Button”, “Listmania Listing”, GoodReads, Google Reader, Highlights, LibraryThing, reviews, RSS readers, Shelfari, Shelfari.com, tags