Joining Goodreads, Twitter, Google+, Facebook or Pinterest is only the first step in creating a community platform. To make these sites working for you is only possible if you have lots of followers, friends or people in your Google+ circles.
Don’t be a Tweep with a pathetic following of less than 100 people. And don’t sign up with only one or two Social Media sites. Take advantage of the great possibilities of sharing among all these sites. It is almost the same “work” if you are on one site, compared to having a presence on six or eight sites through the help of plug-ins and sharing buttons, as outlined in former blog posts. So can visitors on your Goodreads page click on the Google+ or the Facebook icon and send a message about you and your book to thousands of their followers. Google+ then sends the message automatically to Twitter. To have lots of Twitter followers is beneficial for your Goodreads presence, as you can transfer Twitter followers with one click over to Goodreads!
More followers also means people assume you are someone interesting or an expert. It extends your popularity, influence and more book sales.
No matter which sites you join, create an attractive profile, complete with an avatar that shows a favorable and professional portrait and a solid bio. Often people will read your bio before deciding whether to follow you. If you own a company and want to use your brand as your avatar instead of a photograph, this is fine. You have to create your profile only once, and then copy and paste into every new Social Media sites you join.
Let’s start with TWITTER
Display links to your Twitter account in your email signature, your blog or website, business cards, on other social media sites —everywhere.
Re-tweeting your followers is a non-brain-er. Be generous in linking and re-tweeting others. You do not have to sit all day long on your computer to do this. Check tweets once a day and pack interesting ones into Buffer.com, who will spread them throughout the day.
Share only valuable content. Be generous, inspiring, entertaining, provide useful links. Provide content that people are proud to provide to their own followers.
To actively increase the amount of followers:
- Use the search function to find like-minded Tweeps, e.g. type: reader, reading, book lovers
- Type into the search function words with hash tags #amreading or #GoodReads
- Check out suggestions: Who to follow on your left bar of your Twitter page
- See who other Tweeps are following or who is following them
Using hash tags # is another way to connect to people with similar interests and to increase the visibility of your tweets. Add hash tags to your tweets and also create tweets based on hash tags that are popular on Twitter at the time (you can see these as “trends” on the left-hand side of your Twitter home page).
Don’t buy followers.
There are many offers, however, this is contrary to Twitter Rules. These artificial followers who have no affinity for you, won’t ever re-tweet you or buy your book, mostly they are not even real people
Un-follow people who haven’t followed you back after a while.
This is especially important to avoid “follow limits”. The first limit at Twitter you might hit, is when you have followed 2,000 people. You won’t be able to follow any more until you have 2,000 followers. So remove your non-followers, using Manageflitter.com or Unfollow.com – but don’t use their really annoying feature that tweets on your page: “Got 5 followers and 9 un-followers”. This is not only an absolutely useless tweet, but makes you at the same time a free advertiser for them!
Paid services, e.g. Tweet Adder or Hootsuite, offer to automate Tweet posts throughout the day (after you have scheduled them), to Facebook, LinkedIn, and Myspace, create unique tweets automatically or send a thank-you messages to your new followers. Once you have reached 2,000 followers, there is no further limit and you will see an increase in high-volume and more quality follower offers.
The next post will introduce readers how to find more friends and followers on Goodreads and Google+. Stay tuned! Click on the tiny Follow button on top of this blog page to get notified of new posts.
Read more about this topic:
If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 600 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.
Follow on Twitter: @111publishing
And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris