Is this You? Make it Right from the Start!

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Would you learn to drive a car, a totally new profession or fly a plane without a flight instructor?
It makes sense to have a professional for “showing you the ropes”, someone who has studied the subject and has many years experience. The same is true for the “new profession” that you, as an independent authors choose: Publisher.

Getting help BEFORE you write or at least before you publish, can save a lot of headache, beginner mistakes, lots of time and most important: Money! And even when you get help after your book is published, it will improve your appearance as a serious author tremendously.
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Evaluating Book Appearance and Author Platform
Before we start our Publishing and Book Marketing consulting/coaching we ask our clients to fill out a questionnaire in order to evaluate their book’s appearance and if the basics of professional publishing are known and if the author platform or any kind of author brand are visible.
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These are some of the gaps we discover:

• No knowledge about the “competition” of their book
• No clear picture about the potential readership demographic
• No professional author image on Social Media
• Missing author pages on Amazon or Goodreads
• Cover image not in line with the content / not attractive
• No Google+ Page for each of their books
• No email opt-in on their webpage
• No own ISBN, which means not their own publisher
• Not registered with Bowker for worldwide listing of books
• No regular blog posts on their site
• No guest posting on other blogs
• Follows only other writers on Twitter instead of readers or reviewers
• Book is in the “wrong” category on Amazon
• No transfer of Twitter / Facebook followers to Goodreads
• No interesting tweets, just hawking their books
• No email signature, or no “about.me” on blogs
• No articles written for newspapers or magazines
• No free event invitation on Goodreads or Google+
• Social Media sites are not connected with each other
• Book Cover that screems “self-published”
• No pre-publishing reviews are sent out
• No Goodreads Giveaway before book launch

…. well, this list could go on and on …

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Never Too Late
My favored quote is “You never get a second chance for a first good impression”. However, there is always still a good chance to improve the author platform and the author brand, one step at a time.  When all these gaps are closed, sales will pick up!  But you have to do the necessary steps and the groundwork first!  Let’s help you with our 30+ years of professional publishing experience and marketing studies. See also samples how we can support your marketing efforts.
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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $159 for three months! Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars
Or visit http://www.e-book-pr.com/book-promo/  to advertise your new book, specials, your KDP Select Free Days or the new Kindle Countdown Deals.

Please check out all previous posts of this blog (there are more than 980 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

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How to Let Publicity Work For You

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Have you (and your book) been mentioned in a national newspaper, such as USA Today, Chicago Tribune or the NY Times? Or your hometown newspaper? Have you been interviewed by a local radio station? Endorsements of traditional media, even if it’s simply mentioning your name, is marketing gold if you are trying to get a book into more readers hands. Don’t miss to let everyone know about it:

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Post it on Your Author Pages
Authors barely ever use all the space they get on their Amazon or Goodreads author pages. Scan the article or parts of it and add it as a photo to your page. If it was a video interview, get a copy to place it on YouTube and all free video sharing sites and certainly on all your author pages at online retailers.
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Let People on Social Media Know
No matter if it was an article or a taped interview, post it on all the forums you are a member with, including a link, an image or a quote.
This can be done more frequently on Google+, Facebook, Twitter, LinkedIn – and with images on Pinterest. You can even mention and promote upcoming shows on your site – and on theirs. And certainly post after the show how awesome it was.
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Add it to Your e-Book
Why not adding snippets of the article (quote or image of the article, or a link to the video) as endorsement into your e-book, either in the first introduction pages or at the end of the book?
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Post it on Your Website and Blog
The endorsements implied by recognition from the media make you appear more trustworthy and credible – and thus more appealing – than your competition.
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Use it as Reference for Speaking Engagements
When applying you will greatly boost your chances of getting the gig if the people, hiring speakers know that you have received media attention. Make sure it’s on your speaker profile and in your marketing material.

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Whether you have paid someone to help you get media exposure or you have done the work yourself, you have made an investment in Public Relation. Get a great return on that investment and leverage the rewards for a long time, provided, you put it to work for you!

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $159 for three months! Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars
Or visit http://www.e-book-pr.com/book-promo/  to advertise your new book, specials, your KDP Select Free Days or the new Kindle Countdown Deals.

Please check out all previous posts of this blog (there are more than 970 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

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The Latest Numbers – For Your Books Success

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Savvybookwriters.wordpress.com ranked #102,462 in the world and in the USA #45,649  according to Alexa website ranking. “Savvybookwriters.wordpress.com receives 9,588 page views per day and has website back links from #339 websites.” They are only talking about one of our websites / blogs! We promote our clients’s books on several websites, plus on our numerous Social Media sites.
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Extensive Outreach to Book Lovers
Most important for promoting your book campaigns is a well-known partner with an extensive outreach to book lovers and readers / reviewers communities.  There are four more websites, notably http://www.e-book-PR.com, http://www.international-ebooks.com, http://www.111Publishing.com/blog   and this blog https://savvybookwriters.wordpress.com with well over 500,000 readers so far – plus all our Social Media sites, such as 3 Twitter Accounts with over 40,000 followers, 4 Google accounts with over 7,000 followers and 3 Pinterest book pages, where we post on a daily basis.
We are members in several dozens of reader / book communities on Google+ with ca. 60,000 friends and Goodreads – where we have over 3,200 friends. We also contribute daily to websites such as Tumblr and StumpleUpon. All these pages are connected with each other, it is a whole showcase network, which means your book and it’s cover will show up on many different places on the internet.
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Three Ways Authors Can Benefit
More than 30 years of publishing experience and our great connections are valuable ingredients in consulting and coaching:

1. Online Seminar / Marketing Package
2. Weekend Seminars
3. Promo / Advertising / Email Newsletter / Websites
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1. Online Seminar: Consulting & Book Marketing Help:
This comprehensive package consists of two main parts:

Online Seminar / Consulting

• Unlimited book marketing consultations by email for up to three months
• Unlimited social media help for up to three months
• Article to introduce your book to readers
• Three hours of one-on-one Book Marketing Online Seminar phone-consultations
• Instructions / checklist / links for you to use for your book promotions
• Author interview on our blog website – this article stays there forever!
• Free e-book for you: “Book Marketing on a Shoestring” launch Spring 2013
• Plus one surprise gift we will reveal once you signed up!

Marketing of your book(s)

• Introduction of your books on dozens of reader communities with a 60,000+ audience
• Advertising of your book on free days /promotions with Amazon KDP to over 500.000+ readers
• Blog posts including cover image/author bio/books description on both, blog & our websites
• “Book of the Month” individual email recommendation to more than 3,200 readers on Goodreads etc.
• Book posts/tweets/ads several times/week for 3 months on all sites to more than 500.000+ readers

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As one client recently commented on our blog: “I fully agree that the Book Marketing package offered is not only economical, but with value added services. She guides me on a day-to-day basis, always helpful, always approachable. Thank you. Highly recommend Doris.”

To sign up for the Online Seminar go to:  http://www.111Publishing.com/Seminars

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2. Writers Seminars on Weekends
Find out how to navigate the modern publishing world, get hundreds of valuable marketing tips during this seminar while in the relaxed atmosphere of a group of writers. Learn how to promote your book without even spending money for it. Get practical hands-on tips to market your book.

These are the WRITER’S SEMINAR main topics:

• Learn about the pre-publishing & publishing process
• Identify your target readers and their demographic
• Find out how to reach these readers online and off-line
• Create your own brand and your platform
• Choose the type of publishing that is right for you
• Market and publicize your book successfully on a budget
• Leverage the content of your book into other markets
• Prepare your next bestseller & find free book publishing funding sources
• Learn about Government Grants and funding for your print book
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3. NEW: Advertising & Social Media Promotion:
Three months for only $79. Just in time for NaNoWriMo to give you writing time while we promote your book. Are you planning any of these book promotions:

• Introduction / launch of a new book?
• Have a Goodreads Giveaway?
• A reduced book price campaign?
• Amazon KDP Select FREE days?

To take advantage of this inexpensive book advertising and to sign up at an extremely low price go to http://www.international-ebooks.com/book-promo  or http://www.e-book-PR.com/book/promo

 

Let us help you to learn the publishing ropes, become a successful writer and save time – time to write!  For any questions you might have, send us an email, using the forms you can find on each of our websites. Contact us, no matter if you are a single writer or a writers group to schedule a seminar / workshop in your area. Winter and Spring 2014 w’ll have several on the East Coast and Eastern Canada.

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Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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Secret of Successful Book Publicity

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Have you heard about our NEW Advertising & Social Media Promotion:
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Are you planning sometime any of these book promotions:

• Introduction / launch of a new book?
• Have a Goodreads Giveaway?
• A reduced book price campaign?
• Amazon KDP Select FREE days?

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Most important for promoting your book campaigns is a well-known partner with an extensive outreach to book lovers and readers / reviewers communities.
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ALEXA Traffic Rank:
SavvyBookWriters.wordpress.com:  Our ALEXA Traffic Rank in the USA as of September 1, 2013 is at a great: 47,490  !!! out of of more than 500.000 sites, which means being in the top 9% in America. Our worldwide rank as of today is 102,462  – out of almost 1 BILLION websites worldwide!  This means SavvyBookWriters is in the top 1% of the world’s websites.
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And this is only one of our websites / blogs! 
There are four more websites – plus all our Social Media sites, such as 2 Twitter Accounts with more than 40,000 followers, 4 Google+ accounts with approx. 6,000 followers and 3 Pinterest book pages with almost daily contributions. We are members in several dozens reader / book communities on Google+ with ca. 50,000 friends and Goodreads – where we have more than 2,700 friends. We also contribute daily to websites such as Tumblr and StumpleUpon.
All these pages are connected with each other, it is a whole showcase network, which means your book and it’s cover will show up on many different places on the internet.
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For more info and to sign up, go to 
http://www.e-book-pr.com/book-promo/

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If you would like to get help in all things publishing, how to build your author platform, have your book intensively promoted through several articles, author interviews and BOOK OF THE WEEK, and learn how to navigate social media sites: We offer all this and more for only $ 159 for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars

Or visit  http://www.e-book-pr.com/book-promo/  to advertise your new book, specials or KDP Select Free Days only.

Please check out all previous posts of this blog (there are almost 900 of them : ) – if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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Why I Hate Self-Promotion

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Why I Hate Self-Promotion is the title of a Salon.com article by SEAN BEAUDOIN, author of 

• You Killed Wesley Payne 
• Going Nowhere Faster 
• Fade to Blue
• The Infects 
• and tomorrow, August 6, his latest book will launch: Wise Young Fool 

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I planned a completely different blog post today, but when I read this hilarious article, I just had to write about his sad/funny musings and how it can help authors. Sean Beaudoin’s subtitle is:  “As an author, marketing myself is a crucial part of the business — but that doesn’t mean I hate doing it any less”.

Sean has a publisher, however, as with all big (and small) publishers, he is “responsible for his own book promotion, as he is not John Grisham. And even John Grisham bitches about his promo budget.” Sean explains: “Publishers used to do most of the marketing for the books they put out. The best an author could do was finish the last chapter and then show up reasonably sober for a tri-city book tour.”
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“It’s essentially the record business model. A label signs 100 bands and tosses a few singles out there, hoping one gets noticed and blows up. Meanwhile, they spend all their cash stroking Mariah Carey, who is going to sell the same shit-train of albums regardless. The label does nothing to promote the 100 unknown bands, and if their singles die–which almost all of them do–so be it. Contracts were made to be canceled. But there are rare unexpected and random hits, and that is where the money comes from.”
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So, what can we learn from Sean Beaudoin?
He makes almost everything right: I have never heard about him or his books. Now I do! Why?
He is smart and wrote a guest post on Salon.com, a really great and funny peace of writing that makes readers wanting to see his books. And it allowed him to include lots of links to:

• his website
• his Facebook account 
• his Twitter handle @seanbeaudoin
• his YouTube trailer for his latest book

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You get the idea?
If you don’t get an article like this into Salon.com or the Huffington Post, write at least for a major newspaper (or a regional one), a magazine or a blog that has lots of readers (not writers), who might be interested in your topic. You can write about scenes and facts of your book in a thousand angles and topics. See also a sample of what you can do in a former blog post about Steven Raichlen’s article in the Huffington Post.
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Did I mention his book’s great cover design?  Another good idea:  he (or his publisher) posted his latest book on Amazon and other online retailers for pre-orders, which every author should do. Why this is so important?  Bookstores return unsold copies after three months to the publisher. Bookstore chains, such as B&N, sell over the internet too. And some readers who have heard from friends or online about your book go (still) to bookstores to get it. As more buzz is made about your book BEFORE it launches, as better for its success.
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We can learn a lot from Sean’s promotion mistakes too
He writes: “I have 975 followers on Twitter, an embarrassing pittance for anyone trying to move units.”  Well, in the meantime his Twitter followers increased by a hundred more – for sure due to his article. Anything less than 2,000 Twitter followers is pretty useless. Lots of books about Social Media recommend even NOT to follow people under 2,000 followers at the least. Better those from 5,000 and up… To reach these numbers, one just needs to be pro-active and re-tweet a lot. And most important to choose readers, bloggers and book reviewers as followers.
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Sean Beaudoin is NOT on Goodreads, where readers flock to, and this is a big mistake. There he could not only have an author page, but also a second one for all his books. He could join lots of reader groups in all possible genres and beyond, without having to peddle his books. He could upload all his Twitter followers and Facebook friends with one click. His shear presence would be enough; plus a Goodreads Giveaway campaign that could bring a lot of attention to readers and also book reviewers.
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Same with Google+ where he could join reader communities, show off his books and on his Google+ page show all his book titles several times a day – a rarity in Social Media. Most important: being on Google+ means authors and their books are automatically on Google’s search engine top rankings. An additional benefit of Google+ is their EVENT page where one can announce a book launch for free to the public. However, the same is true as for all Social Media sites: choose lots of followers, which is very easy at Google+, done with only a click on the ADD function which is next to each Google+ account. It is even easier as with other sites. You don’t have to wait for approval as on Goodreads or Facebook.
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Having said all this, Sean Beaudoin’s marvelous website, his great book trailers, an interview and especially his article in Salon.com and in Weeklings  will find him lots of new readers. Check out his new book Wise Young Fool on Tuesday, August 6, in bookstores – and is already available on Amazon.com. The Hardcover sells for only $13.23, and the e-book for $8.89.  Wise Young Fool is certainly available on Amazon.co.uk and other countries as well.
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You see, even here in this blog post Sean Beaudoin’s books are indirectly promoted, just writing about his initial article.  It proofs that writing for magazines, blogs and newspapers, no matter if print or online, will help to show off your books and start a snowball system of publicity.

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If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 159 for three months. Learn more about this individual book marketing help: http://www.111Publishing.com/ Once you are on this website, click on Seminar to register.

Please feel free to check out all previous posts of this blog (there are 830+ of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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Book Promotion: Lots of Added Value For You

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Photo credit Allposters.ca

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As a reader of our blog you found already a treasure trove of book marketing tips and you might have realized the immense possibilities to promote your books. But there is more you can get from us:  We can consult you in all things publishing (digital and print), evaluate your marketing plans, promote your book intensively and show you how to navigate social media sites.  Act now! Take advantage of our engaging, professional help, we have studied business, marketing and e-publishing and have 30 years publishing experience.
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You are a very talented author who has written a fantastic book, or even several – but the publishing / promoting process is an adventure and it can take up quite some of your valuable writing time. So it is smart to get professional help, especially when it is so easy and inexpensive, and when you can learn a lot about publishing and publicizing your future books. Let us show you how you can save lots of time in your book promotion, and also, how to use your manuscript and research to write articles you can sell too..

We certainly customize our Book Publishing and Marketing Support
directly to YOUR book and your needs!
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Online Seminar / Consulting

• Unlimited book marketing consultations by email for up to three months
• Unlimited social media help for up to three months
• Three hours of one-on-one Book Marketing Online Seminar phone-consultations
• Instructions / checklist / links for you to use for your book promotions
• Author interview on our blog website – this article stays there forever!
• Free e-book for you: “Book Marketing on a Shoestring” launch Winter 2013
• Plus one surprise gift we will reveal once you signed up!
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Promotion of your book

• Introduction of your books on dozens of reader communities with a 50,000+ audience
• Advertising of your two books on free days /promotions with Amazon KDP to over 365.000+ readers
• Blog posts including cover image/author bio/books description on both, blog & our websites
• “Book of the Month” individual email recommendation to more than 2,900 readers on Goodreads etc.
• Book posts/tweets/ads several times/week for 3 months on all sites to over 400.000+ readers
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Even more book marketing possibilities:
Additional book promotion websites:
http://www.international-ebooks.com/book-promo/ and
http://www.e-book-PR.com/book-promo/  will also promote the articles about your books and about you as a writer. These new sites will be dedicated to publicize our customers’ books, and will be heavily promote to a readership of several hundred thousand followers on all our Social Media sites and blogs at WordPress, Hubpages, Squidoo, Blogger etc.
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We offer all this and more for only $ 179 for a three-months package. Take advantage of this great offer! Book Publicity firms usually charge more than $2,500 for much less service, than we offer!
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What former clients said:

• ”Thank you so much. You are amazing, so helpful to all of us who are starting down the road of self publishing. I just printed that blog post off this morning and will start to act on it today. You are an inspiration. Thanks again for everything.”
• “Your advice all along the way has been so very valuable to help me make those importantdecisions, thank you so much for that.”
• “Boy, you really provide a service. If you ever need a reference, count me in. Anything I can do to promote you back. You rock.”
• “I am so happy with 111Publishing for helping me out. If ANYONE is self-publishing a book I highly recommend using her for consulting. Thank you Doris for saving me $3700.”

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Learn more about this individual book marketing help at http://www.111Publishing.com/seminars,
email us your questions via 111publishing a t gmail d o t com, or skype us.

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Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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PART 2 – 45 More Websites to Promote Your Book

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PART TWO “Advertise” your Book for FREE
See the first 50 websites here

Forums / Networks / Book Communities / Book Bloggers – all this means free Promotion for your book!

For your book to sell, you need to create the demand. You need an audience, a platform – which you will get when your book is showing up on many websites and forums, visible to readers.

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1.        http://www.bookjetty.com
2.        http://worldliterarycafe.com/
3.        http://www.independentauthornetwork.com
4.        http://www.bookcrossing.com
5.        http://www.shelfari.com
6.        http://www.bookmesh.com
7.        http://www.whatsonmybookshelf.com
8.        http://www.revish.com
9.        http://www.online-literature.com/forums
10.        http://www.writing.com
11.        http://forums.onlinebookclub.org
12.        http://www.bookandreader.com/forums/
13.        http://www.canadianbookclubs.com/forums
14.        http://www.ebookforum.info
15.        http://www.friends4brandt.com
16.        http://www.bookgrouponline.com/forum
17.        http://www.kindleboards.com
18.        http://www.memyshelfandi.com/p/review-policy.html
19.        http://thebookmarketingnetwork.com/
20.        http://writersbreak.com
21.        http://www.writersmarket.com
22.        http://weread.com/
23.        http://www.lindsayburoker.com
24.        http://www.thepassivevoice.com
25.        http://davidgaughran.wordpress.com
26.        http://www.goodbookideas.com/
27.        http://www.reading-forum.co.uk/forum
28.        http://www.online-literature.com/forums
29.        http://www.writing.com
30.        http://www.whowrotewhat.net/
31.        http://www.bookreportradio.com/
32.        http://www.timgreatonforum.blogspot.ca/
33.        http://www.figment.com
34.        http://forums.onlinebookclub.org
35.        http://www.bookandreader.com/forums/
36.        http://www.ebookforum.info
37.        http://www.friends4brandt.com
38.        http://www.bookgrouponline.com/forum
39.        http://mariefostino.weebly.com/books.html
40.        http://independentauthorsinternational.org/iAi/Authors.html
41.        http://addictivestory.wordpress.com/indie-book-promotions/
42.        http://www.canadianbookclubs.com/forum
43.        http://www.bowkerlink.com/corrections/common/home.asp
44.        http://ebooksalon.blogspot.co.at/ (German)
45.        https://savvybookwriters.wordpress.com/2012/10/23/authors-want-pr-for-your-book/

More Websites and hundreds of tips how to promote your book in the upcoming book “Book Marketing  on a Shoestring”.  It will be launched at the end of November.

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 570 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris
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