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Save Lots of Money With Skype “Telephone”

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Antique-Phone

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I am a total fan of Skype, from its early days on, and barely ever use a land line phone in my office any more. In fact it’s battery is empty for sure, as it sits in a drawer and hasn’t seen the light for months.  Wildly popular Skype was one of the pioneers in voice communication over the Internet. 
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Remember the times when watching how much time you spent on international calls?
Nowadays people are using Skype to communicate from PC to PC – for FREE. From anywhere in the world, you can make unlimited and totally free calls to anyone in the world provided that person is using Skype too. With now more than 360 million registered users, Skype is the most popular voice “phone” communication service in the world. It is now owned by Microsoft.
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What if the person you want to speak to has no access to internet?
No problem, with Skype you can “phone” from your laptop or PC to land lines or cell phones anywhere in the world. The fee? Within North America $30 per year! and approximately $70 per year worldwide. You can use this credits also to send SMS for less, and to Access WiFi hotspots at over a million public places.

You can even receive calls from these phones on your PC. That is not free, but very cheap compared to traditional land line and mobile international rates. These services are called SkypeOut and SkypeIn respectively.
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Dial-Phone
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Skype is used in nearly all countries of the world; it has been developed in view of delivering clear and consistent calls over the Internet. Skype software is freely downloadable to your device from www.skype.com. Here is a list of all you need to have to be able to use Skype:

  • A computer with decent processing power and memory
  • keyboard and mouse/pad
  • A good Internet connection, preferably broadband
  • Sound. Make sure your sound card is working properly
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Save money with video calls on Skype
Call and conference with anyone else on Skype for free and reduce cost of calling mobiles and land lines. Share info and ideas with your team using instant messaging, file sharing and group video. If standard, one-on-one video calling is all you need, stick with a free account. But, if you are interested in using Skype for group video calls with all your webcam-connected friends, you will need a Skype Premium subscription. Group webcam chat is only supported with this plan and allows users to host up to nine business partners or friends on a call at once.
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Skype lists its features:
• Find all your friends and family in an instant – With over 250 million people using Skype,
you’re bound to bump into someone you know.
• Talk with your fingers – No matter where you are, your friends are always at your fingertips
with free instant messaging.
• Call your world from Skype – Talk to your heart’s content with free voice and video calls to
all your friends and family on Skype.
• Low cost calls to mobiles and land lines too – Keep in touch, even if they’re not on Skype,
with low cost calls and SMS to mobiles and land lines on the other side of town or the
world.
• Share your favorite snaps – Got a great photo to share? Send it over Skype to friends
and family and you won’t have to worry about email size limits or expensive MMS charges.
• Chat with anyone, anywhere – Skype’s available on smartphones, tablets, PCs, Macs,
and even TVs. Whatever device your friends or family use, Skype just works. Simple.
• Video messaging – Record life’s everyday moments and share them with the people
who matter most, with free and unlimited video messaging over Skype.
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Sounds like I am a sales rep for Skype, right? 
NO, not at all, but I am using it for over fifteen years now, from the days when it often had a lousy connection, when it sounded as you were sitting in a bath tub, when the connections broke down in the middle of your conversation… But it got better and better and now since it was bought by Microsoft in Spring of 2011, there are no problems anymore.  It sounds like calling from a regular land line, often much better than from a cell phone.  Why pay AT&T, Bell or Rogers a fortune if it is not necessary?  You are almost always in reach of a laptop, tablet or computer – why not use Skype, the FREE “phone”?

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If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $ 159 for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/ Once you are on this website, click on Seminar to register.

Please feel free to check out all previous posts of this blog (there are 840+ of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing
http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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100 Years of Change

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An interesting look at life as it was back in 1913 compared to life today.

Maybe some ideas if you write historical novels?

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How to Organize a Book Sweepstake

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European-Robin

European Robin

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To gain a maximum of exposure for your book(s): creating a book sweep-stake is an interesting marketing tool. Thanks to social media, such as Google+, Chime.in, MySpace, Twitter, Facebook, Tumblr etc. where you can announce the sweepstakes, it works like a snow ball system. It may start with only one person (you) who invites friends and acquaintances to the sweep-stake, who in turn invite their friends, who invite their friends…. well, you get the point.
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An invitation for a sweep-stake could be for example:
“You and five friends are invited to experience a marvelous evening of fine dining and wining, a delicious five-course dinner, prepared by a talented chef, perfectly paired with exquisite wines, value $500.”  ”Enter your name and email address”.
Then a window pops up: “Congratulations! Your entry was successfully submitted. Thanks for your entry. Now invite the five friends you would like to share your gourmet dinner & wine with, and log-in with Facebook.”
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It might even go viral…
This way, word is spread already 5 times…. and these 5 friends also want to win and enter the contest, and tell their friends about it, and these friends…  The first prize could also be a ski-outing, a surf-lesson, a nostalgic train trip or a scenic flight, depending on how much you want to spend for this marketing campaign.
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Sweep-stake costs are tax-deduct-able
You certainly can deduct the cost for this campaign from your tax, provided you document it.
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Regulations
Sweep-stakes are regulated in many countries, the USA, Canada and many European states all have laws governing sweep-stakes. In Canada and several European countries the entrants have to solve a math puzzle – which you can use to bring expose the title of your book(s) even more into the spotlight.

You could ask for example: If 15,600 copies of my book “How to make a Million in one year?” has been sold in 2011, and 12,000 books in the first quarter of 2012, how many of this book “How to make a Million in one year?” have been sold in total so far?
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Important:
Don’t forget to link the title of your book to the online retailer (Amazon, Apple, Google, Sony) or even better: your own e-commerce (book sales) website.
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Smaller book sweep-stakes:
If you want to participate (or win yourself) in a book sweep-stake, enter as a writer/publisher or as a participant yourself on sites such as Goodreads.com, BookDivas.com, FreshFiction.com, BookLoons.com, or even on James Patterson’s homepage.
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Everyone dreams about winning large sums of money, but we also like to win smaller prizes too. We like to being called “the winner”. Sweep-stake promotions are a great way to increase your visibility and your book sales. Joel Friedlander wrote in a great article at CreateSpace: “There’s a whole science to running contests that focuses on social media sites. If you have a good-sized following on Facebook or Twitter, a contest can be a great way to engage with your readers, at the same time spread the word about your books, and make a lot of new fans.  You might run an entire contest on Twitter and gain a lot of new Twitter followers at the same time. On Facebook, the most common request is to ask readers to “like” your fan page in order to enter.”

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

Please feel free to check out all previous posts of this blog (there are 780+ of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and to StumpleUpon.

Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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Interview With Award-winning Author Lisa Costantino

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Lisa-Costantino

Lisa Costantino

Lisa Costantino’s novel Maiden’s Veil, winner of the Chanticleer Reviews’ Best Indie Historical Fiction for 2012 award is today’s interview guest. Her book, which receives constantly rave reviews, is not only available in digital form, but also in print.

Lisa, thanks for this interview and congratulations for your award!  How would you describe your book to someone who has not yet read it?

The alternating timelines of Maiden’s Veil entwine the lives of two women coping with love and risk. In 1733, tapestry weaver Clarinda Asher was the last Maiden to perform the Veil before the ancient fertility ritual was banished, and she along with it, for the ensuing cataclysm that nearly destroyed her remote English village. When present-day weaver Jess Barlow unearths evidence of the ritual during the village’s May Day celebrations, she and Owen Calder reenact the rite, resurrecting the ritual’s power. Although she too is banished and Owen ostracized, Jess is determined not to suffer the same fate as Clarinda.

Is there a message in your book that you want your readers to grasp?
If there’s any message, it’s about forgiveness. Each of the four main characters — Clarinda, Benjamin, Owen, and Jess — is tormented by the blame they have placed on themselves for disastrous events both within and outside of their control. Whether they find forgiveness determines their future.
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Chanticlee Book Reviews

Chanticlee Book Reviews

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What inspired you to start writing?
I spent many months during my childhood bedridden from a number of surgeries. When you’re stuck in bed, you read. If you read enough, you want to write.
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How did you get the idea for the novel?
Originally I planned to write a guidebook to Europe’s oldest continuing celebrations and traditions. Finances put that project on hold, but I was inspired to create a fictional story around the events I did attend, ones believed to have pre-Christian origins. So I created Maidenvale’s May Day celebrations out of a conflation of these festivities, and the Maiden’s Veil from historical and anthropological sources.
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Does your book have any underlying theme, message, or moral?
If the reader has read Arthurian literature, she or he may recognize an underlying framework based on the Lady of Shalott: the lady Elaine, who is cursed to remain in her tower and weave in isolation for the crime of falling in love with Lancelot.
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Novel-Maiden's-Veil

Novel Maiden’s Veil

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Who is your favorite character and why?
My favorite character is the most problematic one: Owen, the male lead in the contemporary story line. He’s in love with one woman while unhappily married to another, and it’s tearing him up. To me he epitomizes the emotional struggle between duty and heart. He genuinely wants to do the right thing, but he’s also desperate for some happiness. I feel for the guy.
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Are your plots based on your real-life experiences?
Only to the extent that most writers use moments from their own lives to add authenticity to their stories; in this case, details about England’s May Day festivities gleaned from my own observations and from conversations in the local pubs.
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Give us an excerpted quote from your favorite review of this book:
“…like her main female characters, both of whom are artists of the loom, Ms. Costantino has done some expert weaving here herself. The two stories ultimately support and reinforce one another, and all the threads come together in an ending that I found very poignant yet satisfying. With lush evocative descriptions, rich textures, great character development, and some surprising twists and turns, the overall result is a piece of art rather like one of her character’s fine tapestries.”
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What would/could a reader or reviewer say about this book that shows they “get” you as an author? Another of my favorite reviews got it: “The author weaves stories that are full of tension that resist standard story lines. Rather than common characters and situations, she introduces real-life dilemmas that seem true and honest.” This was especially welcome insight after another reader had bemoaned the lack of heroes. Heroes are for romance. I don’t write romance.
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Thinking way back to the beginning, what’s the most important thing you have learned as a writer from then to now?
Always keep going. Don’t let any sticking points render you stuck. Put unresolved issues in the back of your mind and work on what you know. Resolutions to most of my issues arose during long walks with my dog Lucy.
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Considering a book from the first word you write to the moment you see it on a bookstore shelf, what’s your favorite part of the process? What’s your least favorite?
My favorite part is when the story is solid and I can take my time massaging the language until it flows seamlessly. Least favorite? Marketing, I’m afraid to say. I’m a very private person, not at all comfortable with blowing my own horn in the Twittersphere. But you do what you gotta do.
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What scene or bit of dialogue in the book are you most proud of, and why?
The Midsummer’s Eve bonfire scenes, because they were the hardest to write. The scenes appear twice, from Clarinda’s viewpoint in one chapter, and from Benjamin’s in another. I wanted them to echo but not reproduce the same imagery and action, nor the same responses from the two characters.
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If you had to do it all over again, would you change anything about your book?
I’d probably make Sharon Calder a bit more sympathetic. But I try not to dwell on it!
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What genre have you not yet written but really want to try?
Science fiction, for sure. I love the idea of creating an imagined future, but one within the realm of possibility. I’m fascinated by the sciences and would likely have made a career in one discipline or another, had I any aptitude for math. And I’m a Trekkie at heart.
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If your book would be made into a movie, who should play the main character?
Rachel Weisz would be great as Clarinda or Jess. Clive Owen would make an awesome Owen or Benjamin, and I can easily see Brendan Coyle as the farmer Daniel. (Who wouldn’t want a Downton Abbey tie-in?)

How did you get published? Please share your own personal journey.
Impatience, more than anything, led me to self-publish. I went through several cycles of querying agents, and each time I received compliments and positive feedback but no takers. I figured I could continue that game until someone bit, or I could just jump into the self-publishing pool and not wait for representation, a sale, and production, the sum of which would likely take several years.
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Lisa-Costantino-Facebook

Lisa Costantino Facebook

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What general advice do you have for other writers?
Always, always, use an editor or a proofreader before submitting or self-publishing. I can’t bear to read self-pubbed authors who say they don’t care about a few typos. That’s lazy thinking, because plenty of their own readers will care. Poor grammar, incorrect punctuation, bad formatting—all this shows not only a lack of skill in your trade but a disregard for your readers.
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What do you find is the best part of being an author?
Having both the motivation and the justification to sit for hours doodling out ideas and doing research.
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What is ONE thing that you have done that brought you more readers?
Winning an award for best indie women’s fiction from Chanticleer Book Reviews & Media.
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What’s one thing that your readers would be surprised to know about you?
I’m intensely jealous of scholarly authors who can bang out cogent and insightful non-fiction on politics, the environment, and world affairs. I wish I was that smart!

Where can people learn more about your writing?  On my website: www.lisacostantino.com
Read also:
From Corporate Editor to Indie-published Historical Women’s Fiction Author

http://editordevil.blogspot.ca/2013/04/from-corporate-editor-to-indie.html

Follow Lisa Costantino here too:
FB: http://www.facebook.com/#!/LisaCostantinoAuthor
Twitter: http://twitter.com/lisa_costantino
Google+:  http://bit.ly/11nCUk5
Pinterest: http://pinterest.com/lisacostantino/ 
LinkedIn: http://www.linkedin.com/profile/view?id=44988916&trk=tab_pro

 

 

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

Please feel free to check out all previous posts of this blog (there are 770 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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What’s an Elevator Pitch for Your Book?

You Never Get a Second Chance

….. for a First Good Impression!
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Elevator

Book Marketing – Elevator Pitch

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Tips for a Winning Elevator Pitch

What is an Elevator Pitch? This is the 30-60 second description of your book and why someone should buy your book or work with you. It’s called an “Elevator Pitch” because it describes the challenge: “How would you explain your book or your business, if fate placed you in an elevator with your dream prospect and you only had the time it takes to get from the bottom of the building to the top?”

 The purpose of an elevator pitch is not to close a deal. It’s to interest the other person in continuing to talk, or to get someone to want to hear more. That’s IT. There is no other purpose. It is one of the most important parts of the marketing strategy for your book (business).

• Your pitch should be 30 to 60 seconds, and it needs to end with a question, “call to action” or other appropriate closer. Consider a generic closer such as, “Does that sound like something you would look at or that interests you?” That lets the listener respond and if they are interested, they will ask questions. • Content is as important as your delivery. If the content of a pitch is uninspiring or uninteresting it won’t matter if it’s well-delivered and the perfect length.

• There are differences between verbal and written pitches, between the way people speak and the way they write. Many people have trouble with this. But as a writer you are able to write a dialogue then you are also able to tell your elevator pitch to someone in a natural and conversational way.

• Show your passion. Act like a parent showing off pictures of their newborn or their star little children’s fashion model. If you’re not excited about your project, nobody else will be.

• Use your time wisely. Most people are way too busy and constantly overloaded with information. They have to make quick decisions about what deserves their attention and what doesn’t. Grab their attention immediately, work hard at making your pitch as compelling or intriguing as possible.
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See examples of elevator pitches on YouTube:

http://www.youtube.com/watch?v=98WlZJqscVk

http://www.youtube.com/watch?v=mMYD6snLI5g

http://www.youtube.com/watch?v=GqsWKaR9Q6M

http://www.youtube.com/watch?v=5-ZpP4j09s0

http://www.youtube.com/watch?v=KMFFZ0lj41I

You never know when you are going to come across someone who will ask, “What’s your book about?” At conferences, there are mealtimes, hallway chatting times and countless other times when someone might ask you this question. Always have yours ready! Always be prepared: you never have a second chance for a first good impression!

Read more: 

http://www.forbes.com/sites/carminegallo/2013/03/26/six-simple-and-irresistible-alternatives-to-the-elevator-pitch/

http://www.businessnewsdaily.com/4034-elevator-pitch-tips.html 

http://www.inc.com/marla-tabaka/fix-your-elevator-speech.html

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

Please feel free to check out all previous posts of this blog (there are more than 730 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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The Secret of Success with Social Media

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TulipsWord-of-Mouth Content Marketing

If you’re in the midst of developing one of the more than one million books that are published every year, it’s time to start thinking about how you are going to market your book … because in today’s publishing environment, it’s up to you to build momentum for your work.

However, if all you do on Twitter, Google+ or Facebook is to hawk your book or try to interest agents and editors in your manuscript you are probably not going to get anywhere.  This is not to say you can not ever talk about the interesting things you’re doing, this just can’t be all that you’re doing.

People on Social Media want content, and sharing content has become one important aspect of it. Create content that your target audience loves! The true allure of content marketing is in building an audience.

Social sharing provides signals to Google about which content is high quality; but more than that, social media provides networked, word-of-mouth publicity.
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10 Commands of Social Networking

Twitter, Google+, Goodreads, Facebook, Pinterest, LinkedIn, blogs, websites…

  1. Social Media is instant communication.  Managing time for  requests, connections, and comments is important.
  2. Be upfront and honest.
  3. Don’t try to do everything at once. Take it one Social Network at a time.
  4. Treat connections with respect. Followers and friends are so important.
  5. You have a great reach across the internet? People want to connect with people.
  6. It’s not about the most connections when it comes to Social Networking, It’s about having relevant connections.
  7. Be comfortable in the network(s).  Be able to be your authentic self.
  8. Automate posts – in order to save time you can spend individually with your followers
  9. Ask questions and share, share, share. Everyone has questions, some have answers. Get a dialog going…. After all, Social Media is about sharing.
  10. Set-up your bio(s) for optimization. Use key words that will attract the type of people that you want to connect with.
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Ask yourself “how am I truly adding value to my networks today?”  Start thinking about Social Media as a conversation not a transaction.  You will get really frustrated if you think it’s an immediate fix. Social media is important, maybe even crucial for writers today. Don’ t forget: customers always buy from those they know and like.

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

Please feel free to check out all previous posts of this blog (there are more than 730 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://on.fb.me/TvqDaK
http://bit.ly/VmtVAS 111Publishing @ Google+

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