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2 Great Tools to Get More Readers

22 Jun

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SavvyBookWriters.Wordpress.com

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Submit Your Articles to Blog Directories and e-Zines

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Blog Directories
Blog Success Journal writes:  A blog directory will help you link your site to other websites, and it also organizes your website by categorizing those link.  Don’t confuse it for a search engine. A directory will list websites by both a category and a subcategory. Unlike a search engine, it is categorized by the content which is contained on the entire website.  Gaining exposure for your blog is critical to building a following. 

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Why Submit Your Blog to a Directory?

  • You can increase traffic to your blog/website.
  • It helps raise your all-important page ranking, which makes it easier for people to find you.
  • It generates links, which also helps your page ranking.
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The Difference Between e-Zine and Blog Directory: Submissions to e-Zines are single articles, while submitting to a directory means that your whole blog is listed there.
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All About e-Zines
If you’re Internet savvy, you’re probably familiar with a number of websites that promote e-Zines. However, many writers haven’t yet explored the potential of e-Zines and Blog Directories, or have even heard about the great opportunities to get more exposures to their writing, their books and get their names out.  Now you are probably asking yourself, “What is an e-Zine?” An e-Zine is an online blog or newsletter about a specific topic, with a targeted group of subscribers.
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Tips for e-Zine Submissions
If you’re submitting to e-Zines for the first time, read carefully through the following tips:

  • Compare the Alexa.com rating of each e-Zine you want to submit to, in order to find the ones with the largest readership and online exposure
  • You can submit to several e-Zines, but change your text for each one of them, as well as accompanying the images
  • When using an online submission form, read the directions carefully before you fill out the form so you know what files and information they want.
  • Don’t rely on fancy layout or unnatural words to tell your story if it’s headed for a podcast. Indents, italics, and symbols will not translate easily into the audio medium.
  • Many online forms have anti-virus security programs that won’t allow certain file types. Don’t hit the “send” button too soon or accidentally cancel when working in an online form.
  • Pay close attention to the e-Zine’s intended audience.
  • Put links on your own webpage to every story you publish in an e-Zine. This is a great way to share your work with your fans without having to self-publish the story on your own site.
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Important: Learn to Write for the Web 
Writing for blogs is totally differently from writing a novel. Learn how to write the “inverted pyramide” from most important on top to less further on. Is your text easy to read? Eye-tracking studies have shown that readers SCAN text (in an F-shaped pattern), rather than to READ it. And: website visitors read more slowly on the screen than in print. So, how to you use this knowledge for your writing?
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Use bullet lists, such as this one:

  • Create lots of short paragraphs, and give them all a headline
  • Keep sentences short, they should never be longer than one line
  • Use spell check and a beta reader / software
  • Readers like to interact on the Web, so give them lots of links
  • Illustrate your text, use lots of images
  • Don’t let your readers scroll on the screen, keep it to one page
  • Except prepositions and the words “and” and “the”, all major words in a headline should be capitalized

Online content is not just about words. When you write for the Internet think “presentation”. Print content is formally written and a passively read. Online content is informally written, interactive and dynamic.
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Most e-Zines are free. Many e-Zine publishers will permit a copy writer to submit a small article on topics that pertain to the publisher’s e-Zine. The writer gives the publisher permission to publish their article, free of charge, in exchange for the publisher including the author’s bylines. Normally, this small 3-line blurb directs traffic to the writer’s website, which in turn, creates more business for the writer. 

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,070 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
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