15 Question to Ask Yourself Before Writing

01 Mar



To every new client I send out a questionnaire about their book(s), their social media presence, book distribution etc., but also about their plans concerning the book. From their answers I can see how much (or few) they thought about their readership, their competition and the purpose of their writing.  Many, if not most writers sit down and start their book, writing and writing and not thinking who will read their book, nor how they will publish and most important: how will they market their work.

Questions for You
Here are some questions you should answer honestly. It will give you an idea how viable your book idea is. Every business has to start with a plan. If you want to sell your book after writing it, answers to these questions could partially substitute a “business plan”. And if you want to find a publisher or a literary agent  – answering these questions before your first meeting is even more important. Why should someone think about publishing your book when you, the writer, didn’t even think about the future of this book and who will be the readers?

  1. Is there a need for your book? Does it fill a void?
  2. Why do you find your book idea interesting?
  3. Why would someone buy your book? What’s their benefit?
  4. Will your book always be interesting in the future?
  5. How big is your market and what is the demographic of your readers?
  6. Who will buy and read your book? How many people?
  7. Could your book idea be turned into series?
  8. Would your book have a regional or international audience?
  9. Who is your competition and how well did their books sell?
  10. Where and exactly how will you market your book?
  11. How easy can you reach your readership and how large will it be?
  12. How many (real) friends / followers do you have on Social Media?
  13. Do you have an opt-in email list on your website/blog or already an email newsletter?
  14. Could your book be sold in bulk to a company/organization to promote another product or service?
  15. In what magazines or newspapers articles, TV shows, radio shows, websites and newsletters can you market your book?

Still Excited About Your Book Idea?
After you answered all these questions, do you still have the burning desire to write your book? Or did some of the questions make you uneasy? If you ever want to pitch a book idea to a publisher or an agent, you will be asked the same or similar questions. So be prepared!  Use your answers to prepare your “Elevator Pitch“.  Editor Mike Zimmerman said in an article at “Artists starve not because they aren’t talented – but because they often have no idea how to make money.”




If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers:
Or visit to advertise your new book, specials, your KDP Select Free Days or the new Kindle Countdown Deals.

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2 responses to “15 Question to Ask Yourself Before Writing

  1. thomasafowler

    March 4, 2014 at 12:48 pm

    Reblogged this on WRITERS CONQUEST by Thomas A Fowler and commented:
    Awesome questions to ask.


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