RSS

How Important is a Great Author Photo?

06 Dec

Look Great in Your Author Photo: Key element to design your author photo: Quality
.
Rolleiflex-Kamera
.

If you’re not seen as a professional,  you will be seen as an amateur.  Professional authors have professionally taken profile photos. This is immensely important for any author – no matter what genre you write. You can’t use a Facebook photo, not even a high quality wedding image that you might have cropped to show only your head.  Or a snapshot with a cluttered background, out of focus image, and an unflattering and uninteresting picture.  Even worse:  Party or holiday photos with several persons, or with your dog or toddler. To top it: some authors show instead of a portrait or head shot an image of their dog, cat or their car.  I cringe every time I see these images
used on Twitter or Google+.  Don’t forget:  Literary Agents and Publishers are on these Social Media sites too.  And you never get a second chance for a first good impression!
.

Every Author Needs a Professional Head Shot.
If you promote yourself and your book, you will need one and a photo can do wonders in terms of giving you credibility or establishing trust. The prices for these photos are varying a lot, it depends on the location, on the experience of the photographer, on his or her popularity etc.  The honorary can vary from less than $100 to thousands.
.

An Author Photo is an Important Piece of Your Brand.
If you have a photo you like, you can use it for years – and use it everywhere, not only on your books, but also in articles, promo material or your avatar for Social Media. When people see it, they will think of you and of your writing.  Have a look at the famous photos of people like JK Rowling or Stephen King and how they convey so much at a glance. Pick your photographer by looking at the photographer’s web site and if possible meeting him or her before you decide having him/her as your portraitist.
.

A Book’s Back Cover Will Often Include the Author’s Photo.
On a hard cover, the photo and bio are often placed on the back flap, while the books back cover is used for blurbs and reviewer comments. Paperbacks typically have the sales copy, an author photo and brief bio all on the back cover.  Get both: a black and white glossy print and a full color cover. It’s important to realize that your author picture is for a different purpose than any photo you have ever had taken.  Its main objective is to sell you as the expert.
.

Have it Done by a Professional!
This part of your “brand” will present you to the world via social media, book jackets, etc. If you have a photographer friend who will do it for free or at a discount, all the better.  Ask the photographer to give you both versions digitally: in TIFF for print and in jpeg for the web, and also preferably in several sizes, if you are not an expert in Photoshop or other image programs.
.

Make Sure the Photo Reflects YOUR Personality.
Have your expression match your personality. For instance, if you are considered a pretty upbeat person and you are usually smiling, a pout would look ridiculous. The author photo needs to give the viewer a good sense of the persona of the author and, most of all, be close up enough that the face is almost format-filling. It should also be a well-composed and an effective photograph of high-resolution quality.
.

In this cyber-over-exposed world, your photo may stay with you for a very, very long time.  Ask yourself how you want to be seen by the world…

Get More Tips from a Photographer

http://www.fromthewriteangle.com/2013/02/author-photos-step-by-stepthe.html

http://blog.bookbaby.com/2013/02/how-to-take-good-author-photo/

http://indiereader.com/2013/02/tips-for-avoiding-awkward-publicity-photos/

http://www.ebookpublishinghq.com/5-tips-for-taking-a-good-author-photo/

http://www.authormedia.com/how-to-take-portraits-for-an-author-website/

http://authorculture.blogspot.ca/2012/02/is-your-author-photo-sending-right.html

.

<><><><><>

.

If you would like to get help in all things publishing, have your book intensively promoted and learn how to navigate social media sites: We offer all this and more for only $159 for 3 months! Learn more about this individual book marketing help: http://www.111Publishing.com/Seminars
Or visit http://www.e-book-pr.com/book-promo/ to advertise your new book, specials, your KDP Select Free Days or the new Kindle Countdown Deals.

Please check out all previous posts of this blog (there are more than 950 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing
http://www.111publishing.com
http://www.e-Book-PR.com/
http://www.international-ebooks.com/
http://bit.ly/VmtVAS 111Publishing @ Google+

.

Hyper Smash

Pingate

 

Tags: , , , , , , , , ,

2 responses to “How Important is a Great Author Photo?

  1. S.D. Kreuz

    December 6, 2013 at 3:49 pm

    Great post. Something I’ve never thought about, but definitely true. Thanks!

     
  2. D.G.Kaye

    December 6, 2013 at 11:57 pm

    Excellent!

     

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: