Manuscript Finished? Tips for Pre-Book-Production

26 Nov




I saw a brilliant poster at a print shop / book designer, which said:  Pick Any Two, I Pick One
It was a triangle and on each tip had these words:  Money – Quality – Time/Speed

Always keep this in mind when you hire freelancer / employees or subcontractors, such as editors, book and cover designers. You get what you pay for… Don’t shop for the cheapest, rather the best partners.
We give you here just an overview whats involved in book production, there are many other tasks that are covered in a great blue print, compiled in Joel Friedlander’s really helpful blog articles
Start with his article: Why Self-Published Books look Self-Published

The Editing process:
Even though many authors are talented writers and even spectacular at grammar, they should never be the book editor of their own project. You might have logged long hours going through your manuscript with a fine-tooth comb, read, write, delete, re-write, re-read, delete… Then, after carefully reviewing the spelling and grammar and fact-checking the document, you may have even handed the manuscript over to your your former English teacher and every member of your writing group, however none of this is equal to a professional edit.

Contact editors whose sites inspire confidence and ask about their work process, rates, time frames, and any other information you need to know. Request a sample edit from the respondents you like. Samples are often free, and around five 250-word pages.
The editing process is not meant to offend you or detract from all of the perfecting you have already done. Rather, an edit is meant to increase the quality and success of your book, regardless of subject or genre.
Choose an editor on the basis of compatibility and how well the results of his or her editing appeals to you. ask for references, but learning about the editor’s background shows you how long he or she has been in the business. It also gives an idea of how many and which types of clients have actually trusted him or her to edit.  There are several steps involved in editing and professional trade publishers often employ special editors for each of these steps:

  • Line editing
  • Content Editing
  • Copy Editing
  • Proof Reading

The Book Cover and Title

The correct title can really help to ensure the success of your project. Or not… A great cover will raise the attention of potential readers.  And yes, books are judged by their covers.

  • It must be easy to understand and speak.
  • It should ideally be less than 32 characters.
  • You must be able to purchase the exact URL for the title.
  • Buy your Author name domain also.
  • The title should clearly demonstrate to readers what they will discover in this eBook.


Cover Design

  • Keep the design clean.
  • Use a focal point to orient the user
  • Make sure people can read it without glasses.
  • Make the design match the content.

For Print:

  • Use the spine properly.
  • Include a photo of the author.
  • The largest font size is used on the information that is most important

Joel Friedlander has a great blog post series about book layout 
mistakes to avoidYou can learn almost everything about book design by following Joel Friedlander’s blogs and by reading his books, to be found at  Technical information can be obtained at Basic Book Design for answers to your basic book design questions.

Pre-Publishing Services:

Suzanne Nussay, M.A., 
Editing, Writing and Constulting Services

Lisa Costantino Editing Services

Susan Uttendorfsky Adirondack Editing

Daniel Kenyon Editing

Cover design inspiration: (print book covers)

Book cover designers I can personally recommend:

Anitra Jay
Laura Wright LaRoche

e-Book Formatting

Another important step in creating an e-book that should be done by real professionals,
here are two proven e-book designers:

After going through the pre-production stages – the editorial and design part – your next step will be distribution of your new book, covered in the next blog post. However, while your book is at the pre-publishing service providers, don’t forget to actively market your upcoming book! Prepare your author pages on Goodreads and Amazon, starts Goodreads Giveaways, if you have an ISBN and planned a print book.  Get as many pre-orders and reviews as possible, plan and invite all your potential readers to your book launch – virtual and in person.




With 30 years experience in both, print and now e-publishing, we can provide you with many more tips, background information and support – additional to the huge amount of promotion you get in our online and off-line seminars.

Please check out all previous posts of this blog (there are more than 940 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing 111Publishing @ Google+



Hyper Smash



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6 responses to “Manuscript Finished? Tips for Pre-Book-Production

  1. Rashid Faridi

    November 26, 2013 at 1:10 am

    Reblogged this on Rashid's Blog.

    • ebooksinternational

      November 26, 2013 at 1:44 pm

      THANKS Rashid : )

      It’s a whole series, see yesterdays, and tomorrow blog.

      Cheers, have a good week,


  2. Susan Uttendorfsky

    November 26, 2013 at 4:20 pm

    Thank you for mentioning my editing services! 🙂

  3. Deena Rae (@eBookBuilders)

    November 28, 2013 at 5:38 pm

    Thanks for recommending my formatting services. I appreciate it.

  4. Mary Holden (@marylholden)

    December 21, 2013 at 5:36 pm

    Terry Duffy of glyphics is also a great book designer!


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