How Can You Publicize Your Book for FREE?

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There are lots of possibilities to let everyone know about your book, here are just a few. Browsing through this extensive blog, you will find hundreds more!  Most important is to have a solid amount of friends and followers on Goodreads, FB, Twitter and Google+ and long list of opt-in email addresses to send out invitations for your book launch.
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Announce books on these book reader’s blogs and websites:

http://www.ebooksjustpublished.com/about

http://jcphelps.blogspot.com/p/submit-content.html

http://www.manicreaders.com/index.cfm?disp=authors

http://www.Goodreads.com

http://books.google.com/googlebooks/tour/

Google writes:  “Once you send Google your titles (or upload them as PDF files), we’ll add them to our index for free. By matching the content in your books with user searches, Google Books connects your books with the users who are most interested in buying them. Each Google Books result will display the book’s title and author, a short excerpt containing the highlighted search terms, and other public data about the book.”

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Get as many book reviews as possible:

Just some samples of many. To find reviewers is so much easier if you are well-established in Goodreads communities and other writer / book forums. Start a book giveaway on Goodreads at least a month before your book will be printed (create “dummies” with the help of a digital copy/print company or through “espresso book machines”. When giving out these early copies, try to solicit as many reviews as possible. Use the best reviews for blurbs on your final book cover.
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http://www.GoodReads.com

http://www.Wattpad.com

http://bookreviewclub.blogspot.ca/

http://www.absolutewrite.com/forums/forumdisplay.php?f=47

http://www.amazon.com/tag/kindle/forum

If you have an Amazon account, you could visit the Amazon Kindle forum, where Kindle users share their experiences with the Kindle reader, and also talk about books available for the Kindle. Many authors also post about their new books and join the conversations. When you introduce yourself, consider telling folks there about your book.  Be polite and conversational in tone, and be sure to provide direct hyperlinks to your book page.
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Start early! If you’re waiting until the book is finished to start marketing, you’re already behind the curve. As an author, you should devote a portion of every day to get your name out there and to build relationships with prospective readers, partners and friends.
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All books live or die based on word of mouth!
If you try to build your network after you release your book, you’ll face a more difficult challenge. If you build a large social network BEFORE you release your book, your marketing efforts will be much more successful.
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Help is on the way:
If you have a full-time job and / or other commitments and not at least an hour per day left to build your platform and network with potential readers, let us do a good part of your book PR, and at the same time teach you how it can be done on a very low budget – all for only a dollar / day.  Read more about the extensive package we offer for 3 months-promotion of your book.

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Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://pinterest.com/111publishing/

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS 111Publishing @ Google+

Don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks

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Remember the Time Before Social Media?

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Even your grandmother is now on Social Media. Do you remember the time before Facebook, Twitter and Google+?  See the steep curve of the user growth rate in all age ranges and demographics, and the continuing pervasiveness of social networking into every facet of work, play and life in general.

Social Media Facts – did you know:

• 53% of all employers research potential job candidates on Social Media?
• 80% of companies use Social Media for Recruitment?
• 43% of companies used blogs in 2012 and growing?
• 33% of companies use YouTube videos for marketing?
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Readers are making book purchasing decisions every day based on social media interactions.  Social platforms are a way to connect with your readers. Use it and be social!

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Source: The Growth of Social Media: An Infographic
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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

Please feel free to check out all previous posts of this blog (there are more than 730 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://pinterest.com/111publishing/

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS 111Publishing @ Google+

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Gratitude for 160,000 Readers – and Apology

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Today’s post is a big THANK YOU to all my readers of the last 22 months. 

Thanks for signing up, coming here day for day, and for recommending this blog to your friends and

fellow writers. And thanks for writing comments – of which 99% are praise and encouragement.
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I really enjoy writing these tips for authors and if I would have the time, I would write even more.

Well, time constrains … working on my computer, often for 16 hours a day, including weekends, I still

cannot follow up with everything. I am giving lectures in publishing and book marketing and have to

travel extensively and when I am back in the office, I struggle to make up for the time lost. My clients

who signed up for book marketing need help and advice, new books have to be created, articles to be

written, meetings with our computer whiz, social media tasks to be full-filled… the chores are never

ending. But I am sure, most of you have the same struggles.

Last night I was  shocked when I discovered that I had not yet answered 492 comments during the

last months. It’s not that I haven’t seen them from time to time, but always in a hurry to finish my blog

posts, I thought I will answer them later, and did not realize how many have finally accumulated, who

needs approval or answer. I immediately stopped and started to work on these, but certainly could not

finish them all and will work on more these days.
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Sorry to all of you who did not (yet) get a reply:  I really appreciate your comments a lot!  And I am

extremely thankful for such a loyal following.  Please bear with me :  )  even when I am not answering

immediately.  Please also know that English is not my mother language and I am writing

constantly with a dictionary and a Thesaurus on my screen, which sometimes slows me down a bit.

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Again, thanks for all you comments and your loyalty and I hope, you will get lots of encouragement,

from reading these tips  and implementing it into your publishing and book marketing career.

All the very best and have a great Easter week.

Doris

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6 Social Media Sites, Essential for Writers

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Going through my list of tweets for the day, I paused at this one:
1. Why engage in yet another social media when I am already on Twitter, Pinterest & Facebook ?
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It reminded me of other statements from new writers, I hear on a daily basis:
2. None of my friends is on Google+ …
3. I have a website, why should I additionally have a blog?
4. Writing my book, I don’t have time for all these Social Media…

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Answer for question 1 and 2 – Google+
This says it all: Google+ = Google, the famous Search Engine… You don’t join Google+ to meet your friends and family as you do on Facebook!  You join to improve your Search Engine Ranking: As the main search engine, Google indexes and ranks its own site much higher than any other content. Google+ posts – with a main keyword in the first sentence / title – will rank well in Google search and often show up on the first page, for a long time.  And now Google+ outranks Twitter as no. 2 social network, having more active users than Twitter!

On Google+ authors can create a separate page for each of their books. You have immense space to show images, such as your books cover, even if it has 36 MB and you can show your book as often as you want. More reasons to be on Google+ can be found in a former article: “7 Reasons Why Google+ is Perfect for Writers“

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Answer to question 3 – Why should I have a blog?
Your website is something very static. You usually don’t do many changes or new content writing. A blog – either on your website – which would increase SEO – or on WordPress or BlogSpot is adding constantly new content. This means search engines index your blog site higher.
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Writing is fun – why else would you have written this novel!  As a writer, it is only a matter of minutes to write a blog post.  And you don’t need much fantasy to come up with topics. You can write about, well, writing, your writers life, the publishing process, what you have learned about marketing your book… the subjects you can write about are endless.

An important reason for a blog is that you can use snippets from the content to fill your social media sites. For sample: use one sentence and a link to your blog and post it as a tweet.  Readers see your post and click on your blog or website – and voila! they learn about your book. Here are two samples from the blog page you are just reading:

Author of “The Wolf’s Moon” Patrick Jones, in an Interview, talking about the characters in his book http://wp.me/p1uIFg-1il

9 Compelling Reasons to Get Marketing Help, Boosting Your Books Success
bit.ly/X3rwul
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Readers and fans have a reason to come back to your blog, as often as you write a new post, and will re-tweet your blogs and spread the message about your book. Plug-ins and share buttons automatically send your blog posts to all your social media sites.
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Answer to statement 4:
What you are just reading here, was automatically send to Google+, Facebook, Twitter, Pinterest, Stumbleupon, Tumblr, Reddit, Triberr, Yahoo and Goodreads – at the same moment I hit the “publish” button! I don’t need to go to all these sites to fill them with content. What more could you wish for? Writing one blog post, it can be as short as 300 – 500 words an it will be found all over the internet! You certainly can add more Social Media sites to your blogs sharing button, to spread the word even more.

Your post is yet sent more often among Social Media sites:

• Google+ can send your post automatically to Facebook and Twitter, I wrote in December how authors can set up this function. 
• Twitter gets feeds from Google+ and Pinterest, among others
• Facebook for sample gets feeds from Pinterest and Goodreads and your blog
• Pinterest feeds Twitter and Facebook

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SUMMARY: To have maximum exposure for your book and you, as an author, and to save lots of time, join: 

• Google+
• Twitter
• Goodreads
• Facebook
• Pinterest
• Write a blog.

How to get more followers on your social media sites is explained in one of last months’ blogs, and also at How to Get More Followers on Google+
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Be very selective when choosing followers:
You want READERS and REVIEWERS as followers. NOT your friends. Type into the search functions on top of these pages: readers, book lovers, book worms, reading, love to read etc. to find the right people as your following.
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One last tip: Set up a second page on Google+, Twitter, Facebook and Pinterest – only for your book. Separate it from your existing private presence.
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Part of our Book Marketing package we offer, is dedicated to help you to create or improve your reader community platform, such as:

• create an attractive media presence
• increase the amount of followers
• learn how to connect all these sites 
• and how to save time on Social Media

Find out how else we can help you to have more success  for your books and more fun in marketing.

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 700 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://pinterest.com/111publishing/

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS 111Publishing @ Google+

Don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks

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9 Reasons to Get Help Boosting Your Books Success

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Author-Publishing looks like a puzzle first, but we will help to set it up

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Our blog has had now more than 145,000 visitors, over 500 subscribers, on Twitter we have more than 40.000 followers, in our Google+ circles are 5,000 people.  On our Chime.in‘s Writing & Publishing Groups are 2,900 followers, on Goodreads 1,400 friends, plus Pinterest, Facebook with two accounts, StumpleUpon, 111Publishing.com website… and some more …

Why do I list all this? To show you how much visibility your book(s) can get when we help you to built a community / network platform and a brand for you as an author. We show your book constantly on all these sites!
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9 Reasons (at least!) to Choose our Book Marketing Help:

• Three hours of one-on-one Book Marketing Online Seminar phone-consultations
• Unlimited book marketing consultations by email for up to three months
• Unlimited social media help by email for up to three months
• Instructions / Checklist / Hundreds of links for you to use for your book promotions
• Free e-book: “Book Marketing on a Shoestring” launch in March 2013
• Support & advertising your book on free days with Amazon KDP to hundred thousands 
• Blog posts including cover image/author bio/book description on both, blog and our websites
• NEW: Author interview on our blog website 
• NEW: “Book of the Month” recommendation on a major book lover site
  
• Advertising of your book several times/week for 3 months on all our social media sitesPlus one surprise gift we will reveal once you sign up!

Most important:  the article and the interview we did with you and all the postings on our Social Media sites stay there FOREVER!  This way it will have a long-term effect on your book sales. Compare this with advertisers who might charge you $100/year, just for a single pic of your book cover.
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As you can see, our Book Marketing Help is customized for you, the author, and we will individually work with you on your book’s success. It all starts with our purchase of your book and then an evaluation of your book’s sales page, your social media presence and your marketing activities so far. We will explain you the benefits of various steps in building the platform for you as an author and how you can establish a brand without incurring extra cost, such as expensive ads or how to avoid costly POD’s.
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Get Help from Professionals who Have Studied Marketing & E-Publishing!

We do NOT sell publishing / marketing videos, pre-recorded Webinars or DVD’s! We really work one-on-one with you!!!  In some cases we worked up to 20 hours per client – it is not only the time we talk with everyone, it is the research in each case and the amount of time we invest in individual programs we create for each of our clients.

We recently did a search of several dozen book publicity sites and their price for similarly  individual marketing and comparable work would be around $2,500.  We are charging only $98 for 3 months (approx. $1 / day) advertising, coaching and consultations.

Book your first 3-months package securely with PayPal on our website: 111Publishing.com
and let’s start building a professional platform and establish your brand as an author.

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Watching TV Every Day? Success Indicator?

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Mary Ellen Tribby created this Success Indicator, Info-Graphic by MetEdge Do you want to know whether or not you are headed for success? See which side is the better one… As it might be hard to read, here the traits on the left side: The Success Factor Indicator

Successful People

• Have a sense of gratitude 
• Forgive others 
• Accept responsibility for their failures 
• Compliment 
• Read everyday 
• Keep a journal 
• Talk about ideas 
• Want others to succeed 
• Share information and data 
• Keep a “to-be” list 
• Exude joy 
• Keep a “to-do/project” list 
• Set goals and develop life plans 
• Embrace change 
• Give others credit for their victories 
• Operate from a trans-formational perspective

 

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A larger version can be found on Empirella.com or at Stephen’s Lighthouse

Note the one indicator for successful people:  READ EVERYDAY !  Like that!

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How to Get More Followers on Your Social Media Sites

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Joining Goodreads, Twitter, Google+, Facebook or Pinterest is only the first step in creating a community platform. To make these sites working for you is only possible if you have lots of followers, friends or people in your Google+ circles.

Don’t be a Tweep with a pathetic following of less than 100 people. And don’t sign up with only one or two Social Media sites. Take advantage of the great possibilities of sharing among all these sites. It is almost the same “work” if you are on one site, compared to having a presence on six or eight sites through the help of plug-ins and sharing buttons, as outlined in former blog posts.  So can visitors on your Goodreads page click on the Google+ or the Facebook icon and send a message about you and your book to thousands of their followers. Google+ then sends the message automatically to Twitter. To have lots of Twitter followers is beneficial for your Goodreads presence, as you can transfer Twitter followers with one click over to Goodreads!

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More followers also means people assume you are someone interesting or an expert. It extends your popularity, influence and more book sales.

No matter which sites you join, create an attractive profile, complete with an avatar that shows a favorable and professional portrait and a solid bio. Often people will read your bio before deciding whether to follow you. If you own a company and want to use your brand as your avatar instead of a photograph, this is fine. You have to create your profile only once, and then copy and paste into every new Social Media sites you join.

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Let’s start with TWITTER
Display links to your Twitter account in your email signature, your blog or website, business cards, on other social media sites —everywhere.

Re-tweeting your followers is a non-brain-er. Be generous in linking and re-tweeting others. You do not have to sit all day long on your computer to do this. Check tweets once a day and pack interesting ones into Buffer.com, who will spread them throughout the day.

Share only valuable content. Be generous, inspiring, entertaining, provide useful links. Provide content that people are proud to provide to their own followers.

To actively increase the amount of followers:

• Use the search function to find like-minded Tweeps, e.g. type: reader, reading, book lovers
• Type into the search function words with hash tags #amreading or #GoodReads
• Check out suggestions: Who to follow on your left bar of your Twitter page
• See who other Tweeps are following or who is following them

Using hash tags # is another way to connect to people with similar interests and to increase the visibility of your tweets. Add hash tags to your tweets and also create tweets based on hash tags that are popular on Twitter at the time (you can see these as “trends” on the left-hand side of your Twitter home page).

Don’t buy followers.
There are many offers, however, this is contrary to Twitter Rules. These artificial followers who have no affinity for you,  won’t ever re-tweet you or buy your book, mostly they are not even real people

Un-follow people who haven’t followed you back after a while.
This is especially important to avoid “follow limits”. The first limit at Twitter you might hit, is when you have followed 2,000 people. You won’t be able to follow any more until you have 2,000 followers. So remove your non-followers, using Manageflitter.com or Unfollow.com – but don’t use their really annoying feature that tweets on your page: “Got 5 followers and 9 un-followers”. This is not only an absolutely useless tweet, but makes you at the same time a free advertiser for them!
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Paid services, e.g. Tweet Adder or Hootsuite, offer to automate Tweet posts throughout the day (after you have scheduled them), to Facebook, LinkedIn, and Myspace, create unique tweets automatically or send a thank-you messages to your new followers. Once you have reached 2,000 followers, there is no further limit  and you will see an increase in high-volume and more quality follower offers.
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The next post will introduce readers how to find more friends and followers on Goodreads and Google+. Stay tuned! Click on the tiny Follow button on top of this blog page to get notified of new posts.

Read more about this topic:

12 Smart Ways to Boost Social Media Efforts

How to Become a Star on TWITTER

How to Get More Re-Tweets

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 600 of them : )  if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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2 Fellowships & 1 Grant for Writers

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Google Journalism Fellowships
In an effort to help develop the next crop of reporters working to keep the world informed, educated and entertained, Google created the Journalism Fellowship. The program is aimed at undergraduate, graduate and journalism students interested in using technology to tell stories in new and dynamic ways. There will be a focus on data driven journalism, online free expression and re-thinking the business of journalism. The 10-week long Fellowship will open with a week at the Knight Foundation and end with a week at Google, split between Google News and YouTube. Fellows will receive a stipend of $7,500 for 10 weeks during the summer of 2013 (June-August) and a travel budget of $1,000.

Who should apply?  Students from all majors and degree programs who possess the following qualities are encouraged to apply:

• Demonstrated or stated commitment to journalism – especially in the fields of data driven journalism or freedom of expression online
• An interest in exploring and creating business models to help the industry in the digital age
• Excellent academic record, professional/extracurricular/volunteer activities, subject matter expertise
• First-rate analytical, communications, research, and writing skills
• Ability to manage multiple projects simultaneously and efficiently, and to work smartly and resourcefully in a fast-paced environment

Deadline: January 31, 2013.
http://www.google.com/get/journalismfellowship

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New York Foundation for the Arts Fellowships
The unrestricted $7,000 fellowships for Play-Writing / Screenwriting, are intended to fund an artist’s vision or voice, regardless of the level of his or her artistic development. NYFA is committed to support artists from diverse cultural backgrounds at all stages of their professional careers. Categories in 2013 are  Play-Writing / Screenwriting, Choreography, Music/Sound, Architecture/Environmental Structures / Design, and Photography.
Deadlines in January – various deadlines.

Mark your Calendar: In the 2014 cycle, grants will be awarded – among others – in categories of Nonfiction Literature, Poetry and Fiction.
http://www.nyfa.org/level3.asp?id=44&fid=1&sid=1

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Walter Rumsey Marvin Grant
The Marvin Grant is a $1,000 award given to an author under 30 years of age who has not had a book published. In addition to the monetary grant a portion of the winners entry may be published in the Ohioana Quarterly. Applicant must have been born in Ohio or have lived in Ohio for a minimum of five years. Applicant must be no older than 30 years of age on January 31 of the year the
award is given. Applicant must not have had a book published.

Deadline January 31, 2013.
http://www.ohioana.org/awards/marvin.asp

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 600 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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Are You a Good Party Guest?

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When Thinking of Social Media, Think of a Big Party!

Imagine you are invited to a big party.  You are entering the room, you say hello to everyone, you small-talk a bit, you participate in a discussion, you listen what others say, you make some compliments or praise someone, you have fun and you show yourself from your best side – or at least that’s what it is supposed to be. However there are some who do not know or respect the unwritten party rules:
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There are these party guests who seem to be very uncomfortable: They don’t look at you, speak and look into another direction, you see only their back and their hair, or they wear a huge hat, pulled deep into their face or equally strange, they wear big sun glasses, so that you cannot see their eyes.
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Now imagine some of the party guests are not introducing themselves, they come in, don’t look at anyone, put up their business sign and tell everyone, who stops by: “This is my book, go get it”, pointing at their sign:  Nothing else… buy my book, buy my book, buy my book… and never have a conversation with others.
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Then there are these annoying braggers, who are constantly talking about their statistics, how many potential customers they have (followers/un-followers), something no one is interested in or wants to hear.
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Some of the guests are not very polite either, they only talk with one person during the whole party, even when they are surrounded with lots of other people, whom they just ignore.
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And then there are party guests who are totally involved into their parenting role, they are constantly showing total strangers pictures of their young ones and you can bet, at their social media accounts is not an image of them, but of their kids, or at least having their toddlers included in the photo (same with pets).  Others show anyone they meet (even in their avatars), pictures of their boat, car or motor home… Folks, no one is interested in your motor home, potential party guests (readers) want to see YOU or learn about you and not about your gadgets!
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Other party guests are literally glued to their partner, like Siamese twins, they adore each other and show the whole world how much they are in love. They barely have a conversation with someone else, but kiss and touch each other constantly.  Not sure why they came at all, maybe for the free drinks.
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Some party guests are telling a lot about their private life:  which diseases they survived, single parenthood they master etc. – not a party theme at all.  Would they tell the same if they are invited for an interview or a meeting with a potential publisher?
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Shine at the Social Media party! Be social! And use the same photo at Social Media sites that you use or would use on your book’s cover:  a professional one. You want to introduce yourself as a serious writer.  Don’t show kids, lovers, gadgets or beer bottles in your photos.
Here are some writers who show professionalism in their avatar: Lorijo Metz – Peter Standish Evans – Rose Edmunds – Brinda Carey or Cheryl Danielson, just to name a few.

 

You are at parties to have fun, including the big Social Media party, so be a good sport, be social with everyone and do represent your book business professionally. It’s a shop window for you and your books, even your business card… which you show there to total strangers, maybe agents, publishers, editors or to influential bloggers.

Which type of party guest / Social Media guests do you like best? Or who do you avoid?

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 600 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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2013 and Beyond: Social Media Future

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Social Media Predictions 

Cheryl Burgess interviewed Social Media leaders and wrote a great post how small businesses, and I will add: including self-publishers, benefit from Social Media and how to use it. Here are some of the expert voices:

“Content will rise to the occasion in the vast sea of social media.”
Which means: don’t bore your readers with follow/un-follow statistics or with the same old
repetitions to buy your book – rather post interesting news or facts for them!

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“…realize that social media is also very important for Search Engine Optimization (SEO).
Companies will begin to understand that social content, and SEO are linked and more
integrated than ever.”
This is especially true for Google+. Your posts there go directly into Google’s search
engines (ranking).

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“… small businesses will realize they either get on that bus or they’ll be waving goodbye to
the opportunity to be in front of people … and some, if not all, of their business.”
Writers who are asking “why should I be on Social Media?”, could also ask “why should I
promote and sell my book?” See a recent blog post on this this.
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“Small businesses around the globe will learn valuable photo and video-editing skills to help
drive their social media marketing efforts”.
Get “111 Tips to Create Your Book Trailer” to prepare for this:  Amazon.com/dp/B008Y15YYO

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“Finally, the coming year will see a greater integration of social media into all marketing
practices so it becomes a part of a small business’ way of doing business.”

Read the whole article about Social Media’s future.

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How to Find Reviewers for Your Book

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Reader / Writer Forums and Social Media seem to be the best places to solicit book reviews.  Why, you might ask?  Well, as a member you are known and appreciated and you have “personal” contact with these folks. So they are way more inclined to do something for you, the writer.  Joining Twitter, Wattpad,Wattpad, Google+, Goodreads, Shelfari, Facebook etc. and network on these sites is the only option to make a name for a self-publishing writer anyway. 

Another possibility is to contact magazines and newspapers who regularly review books – or use the fee-based professionally reviewers, such as Kirkus Reviews.  Authors can also contact these forums and book reviewers / bloggers. They are randomly taken from my upcoming book “111 Tips to Get Book Reviews”:

1. http://bookvisions.blogspot.co.uk/
2. http://www.bookpleasures.com
3. http://worldliterarycafe.com/forum/169
4. http://www.nantambu.blogspot.ca/
5. http://www.bookbrowse.com
6. http://haveyouheardbookreview.blogspot.ca/p/to-be-read-pile.html
7. http://readingthepast.blogspot.com
8. https://www.facebook.com/BookReviewsByLynn
9. http://bookreviewersclub.com/request-a-review/
10. http://www.hipsterbookclub.com
11. http://mercury205.wordpress.com/
12. http://geekeryandbooks.com/policies/
13. http://blogcritics.org/books
14. http://www.bookblitzer.com/home.aspx
15. http://writermirandastork.wordpress.com/interviewreview-guidelines/
16. http://www.blacklilackitty.com/contact.html
17. http://www.libraryjournal.com
18. http://rebeccavance.com/
19. http://www.blog.boysonthebrink.com/review-policy
20. http://www.forewordmagazine.com
21. http://www.smblooding.com/faq/
22. http://www.selfpublishingreview.com
23. http://www.celticladysreviews.blogspot.com
    
24. http://www.bookblitzer.com/home.aspx
25. http://writermirandastork.wordpress.com/interviewreview-guidelines/
26. http://www.blacklilackitty.com/contact.html
27. http://www.libraryjournal.com
28. http://rebeccavance.com/
29. http://www.blog.boysonthebrink.com/review-policy
30. http://www.forewordmagazine.com
31. http://www.smblooding.com/faq/
32. http://thebookaddictreviews.blogspot.com/
    
33. http://www.annaleeeverhart.blogspot.ca/
34. http://www.theindieview.com/
35. http://blog.jessnickel.com/
36. http://www.quality-books.com/publishers.htm
37. http://bookreviewclub.blogspot.ca/
38. http://bookishwhimsy.blogspot.ca/
39. http://juliahughes.weebly.com/recommended-reviewers.html
40. http://reviewingromance.com/review-policy/
41. http://www.memyshelfandi.com/p/review-policy.htm
42. http://yabookbridges.com/
43. http://indiewritenet.com/
44. http://www.chaptersandchats.com/index.php
45. http://mariefostino.weebly.com/.

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Here are some tips when soliciting reviews by Theresa Braun, taken from her guest blog where she explained possibilities to find reviewers:

“Most bloggers are willing to not only post a review of your book on their blog, but also will post it on Amazon and Goodreads. You really need to find out from their web sites where they will post.”

“Check out reviewers’ websites and find out what genres they are willing to read and what their guide lines are.”

“Each reviewer probably has a long list of books they are already reading, and may not respond to your email right away—or ever. It will sometimes take weeks or even months before you will see a review. So get in touch with reviewers even before your book is available. As earlier you have reviews as better.”

“Don’t forget to thank all your reviewers personally.  Keep in mind that these wonderful people are taking the time to read and write up a review.  Many of them are donating their precious leisure time, and sometimes money, to you and your book.”

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Almost every book reviewer has a blog. Why not offer a well-written guest blog? Show off your writing skills and get a back link to your own website / blog.  Reviewers are for sure more willing to review your book when you started the relationship in this beneficial way.  Reviewers are always time-strapped and receiving a blog post gives them more time – to read your book and write the much needed review.

Some good additional advice, for sample “What is good etiquette in interacting with reviewers?” is answered by Rel Mollet in Jody Hedlands blog on literary reviews.
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And now the most important question:
“How many books of fellow writers have YOU reviewed?”  

It is all a give and take. Reviews don’t have to be very elaborate. Amazon requires that they are at least two sentences long. Give back to the community!  And don’t worry to give or to receive less than five stars in a book review. More important is to have lots of reviews. Many famous bestseller authors received even one-star reviews, some up to 150!!!  Read who is in this list. You will be very surprised…

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 600 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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Secret of a Terrific Guest Blog

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There is a fantastic way to gain exposure for your book here on this blog: Guest Posting.
Authors asked me so many times about the concept of guest blog posting, that I am summarizing it here again:
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The whole idea is to create a well-written article and contribute to a successful blog that has many readers to whom you can introduce yourself as an author. Get not only your name out, show off your writing skills, give useful tips (or write about mistakes you learned from) but also have a link to your book sales page, included in a short bio, to invite readers to check out your book and buy it.  Your guest blog will not only appear on this site, but also dozens of times over a period of months on Twitter, Facebook, Pinterest, Tumblr, Chime.in, StumpleUpon and Google+ to ten thousands of readers.

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Do some brainstorming:

• What would you have done differently while writing / editing / publishing
• Is there any advice you would give new writers
• What was your biggest book marketing success so far
• What are your experiences with editors, publishers, book cover artists etc.
• Are there any publishing news you would like to share
• What is the secret of your books success

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There is so much to write about your experience!

Blog articles should be new and unpublished, content rich and pertain to the craft or business of writing, editing, publishing, or book marketing. Best length is between 500 and 800 words. Get more tips here in former blog posts:

http://savvybookwriters.wordpress.com/2012/10/23/authors-want-pr-for-your-book/

http://savvybookwriters.wordpress.com/2012/08/15/guest-blogging-etikette/

http://savvybookwriters.wordpress.com/2011/11/12/3-surefire-ways-to-get-more-traffic-at-no-cost/

http://savvybookwriters.wordpress.com/2012/06/20/would-you-like-to-write-a-guest-post/

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Guest Blogging is one of the many steps you can take to establish your brand as an author.  As more steps you take, as higher you will climb…  If you like to write ab guest post just drop me a line:  111publishing  a t   gmail.com

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are more than 600 of them : )  if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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How to Bring More Fun in Promoting Your Book

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The Road to Success – Photo by Michael Gras

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Planing to write a book – or having one or more books already on the market?
Wouldn’t it be nice to have someone helping you to promote your book and show you: 

• How to navigate all these Social Media sites?
• And teaching you successful book marketing? 
• Making it all fun – and not a daunting task?
• Publicizing your book on all major social media sites for you?
• Having someone you can ask all the questions you might have about self-publishing and book promotion?  

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We will show you how easy it can be, once you learn the insider tricks!  

And most important: You will get this professional help for  just a dollar per day for a full three months! Actually only $98 for the whole package during the next three months! We are offering all this to authors, new and experienced. Besides writing useful free blogs and books to help authors navigate self-publishing, we are providing seminars and workshops. However, not everyone has the time to come for a whole weekend or longer to attend these courses. And there are writers everywhere in all parts of the world who cannot attend seminars easily.

For those we created an individual ONLINE BOOK MARKETING SEMINAR with one-on-one instruction over the phone (Skype) and through email, plus three month of advertising your book several times a day on all major social media sites.  To introduce this new marketing help, we are offering it for almost “next to nothing”.

Stay tuned for tomorrow’s blog post, when I explain

in detail how I can help you to achieve your goals

or visit: http://www.111publishing.com/seminar/

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Announce Your Book Signing on Google+ for FREE

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Create an event
While Facebook Events are geared towards getting people together, Google Plus seeks to help people plan beforehand as well as share their experiences during and after the event. Through its aesthetic design and prominent placement on profiles, Events promises to be a collection of group photo albums for commemorating special times, online and offline.

Through its aesthetic design and prominent placement on profiles, this Events feature is a great free tool to market your book launch or signing. But as always with Google+ : Your events success depends on the amount of people you can reach and this in turn depends on how many people you include into your circles.

• Log into http://plus. Log into Google Plus and click on “Events” in the left-hand menu.
• Click on the “Create Event” button in the top right-hand corner.
• Fill in the basic details of your event — title, location, etc.
• Decide which of your circles or single persons you want to invite
• By default, only those invited can see your event.
• You can also change it to be a public event.
• Set other options for your event. Click on the “Event options” button next to the event title field.
• Basic options. Decide if you’d like your guests to be able to invite other people and to add their photos to the event page.
• Add additional fields to your event. If you’d like to add a website, ticket seller URL, YouTube link, transit / parking information, or other details to your event information, check the “Show additional fields” option.
• Choose a cover photo of your event. Click on the “Change theme” button at the top to choose between pre-made Google Plus designs and your photos. You can also upload a new photo or play a live slideshow of all the photos.
• Hit “Invite” to confirm the creation of your event. You will be directed to your new event’s page.
• Share the event to your profile by clicking on the button in the top right-hand corner.

Google Plus also automatically creates a new album for all of the photos you upload to an event. You can access these photos from your albums page and from the event page. If this is a yearly-recurring event or a regular gathering between a group of people, you can post pictures from the last time a similar event happened. Otherwise, it might be better to post photos from the event after the gathering has taken place.
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Other possibilities are:

Create an event from the calendar list
In the calendar list on the left, click on the down-arrow button next to the appropriate calendar. Then, select Create event on this calendar.

Create an event via SMS
Simply send a text message containing your event’s details to the shortcode “GVENT” (48368). For example, if you send a message with something like “Book Launch at Chapters 3pm on Saturday, November 24, 2012″ Google Calendar can figure out what you mean and pop the new event into your calendar.

Publish the Event
When you click the “Publish Event” link you will be given some code that you can use to link to your event. This is how you would share the event on your website so that users can click a button to add it to their calendar. Within this code is the link that will take users right to your event. Copy all of the code between a href=” and the next set of double quote marks.
As the creator of the Event, you can manage your guest list, add photos, share your Event with more people, edit Event details and delete an Event. How to add a Google map and give directions how your guests can reach you is shown in this video.
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Be smart and use this exiting, free Google+ tool to spread the word about your book and your event.

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 570 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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AMAZON Deletes Readers Reviews

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Bestseller author Rayne Hall originally shared this post on Google+

Petition: “Amazon: Stop Arbitrarily Deleting Reviews!”

“I’m glad someone has taken the initiative and started a petition. Amazon deletes masses of customer reviews, without giving a reason. Presumably, this is to stop the mushrooming of fake reviews (the kind where you pay someone $5 and they leave a gushing 5* review without ever reading the book).
Unfortunately, many thoughtful, sincere reviews get deleted in the process, while the fake reviews from sock-puppet accounts continue to flourish. I have lost many thoughtful reviews from genuine readers.

Some readers have emailed me, deeply unhappy about the deletion of their reviews, not understanding what’s going on. Any requests to Amazon for explanations have yielded nothing but bot-generated unsympathetic uninformative brush-offs. Several readers emailed me to say they will no longer leave reviews at Amazon, because their time and effort has been wasted when Amazon deleted their previous reviews. I can understand their position.

This petition demands that Amazon provides clear criteria for what makes a review deletable, and when deleting a review, gives a reason why. I think this is a sensible, modest request.”
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The Petition organized by Author Derek Blass, Denver, CO Amazon: Stop Arbitrarily Removing Customer Reviews From Indie Author Books

He explains: “Amazon is currently removing customer reviews from books published by indie authors without any notice, and without any explanation. This petition demands that Amazon explain for every author that loses a review (good or bad) why that review was removed, and set forth clear guidelines as to what will and will not be removed in the future.”

“Hi all, I just sent the first email to Amazon, informing them regarding this petition, the success we have had in a short period of time with respect to this petition, and asking that they initiate contact to address the demands made in this petition. I wanted to paste the content of the email in this news update, but posts are restricted to 900 characters. Thus, I have posted the entire email on my blog which can be found at derekblass.wordpress.com
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My own advice: Best thing would be to copy your reviews as soon as posted (just in case) and then paste them in the author page as statements with date and name of the reviewer.

P.S.  Just read an article, the Guardian wrote now too:  http://www.guardian.co.uk/books/2012/nov/05/amazon-removes-book-reviews

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If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are almost 590 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Tumblr and StumpleUpon.

Follow on Twitter: @111publishing

And don’t forget to spread the word on other social networking sites of your choice for other writers who might also enjoy this blog and find it useful. Thanks, Doris

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